Do WeChat business and teach you how to open the road of self-media marketing!

Let the article be recommended, let the unit price be higher, and join our circle to communicate. → Click me to join my self-media marketing. First of all, we must understand what self-media is. Self-media (mbth), also known as "citizen media" or "personal media", refers to a new media that is privatized, popularized and autonomous, and delivers normative and non-normative information to unspecified majority or specific individuals in a modern and electronic way. The media include blogs, Weibo, WeChat, Baidu official post bar, /BBS and other online communities. Don't feel how tall you are from the media. In fact, everyone can start your self-media marketing from 0. It is very common to be self-media now. With the arrival of social networks and the rise of Weibo WeChat, information is spreading faster and faster. Internet pays attention to decentralization, that is, everyone is the node of information dissemination. Everyone is their own CEO and the best spokesperson for their products! Can speak for themselves! Doing self-media is to build personal brand, create influence and drive product sales. This is the best and most lasting method. Especially in the WeChat business, self-media promotion is a very good way. Now most WeChat businesses have entered the homogenization stage, and many WeChat businesses simply want to sell goods to make money, thinking that they can easily sell goods by brushing their circle of friends. Doing WeChat business now is not like it was two years ago. You can sell goods by swiping the screen in the circle of friends. Wechat is just a social tool, and the circle of friends relies on emotional marketing. Wechat business is people-centered, and dealing with customers depends on trust. In other words, doing WeChat business is not to sell goods, the first thing is to sell yourself, only to sell yourself. Customers trust you. Selling goods is inevitable. I have a friend in WeChat business who is engaged in agricultural products. His WeChat business is very good. Nearly 100 agents, with a monthly flow of more than 500,000. How did he do it? This is a simple method that any fool can learn. Keep a diary every day to share the latest actual combat experience and share dry goods every day. The diary broadcasts the latest way to make money from WeChat business every day. Stick to sharing updates every day. He constantly instilled the difference between their products and other products in his diary, and constantly told the story of his own business in his diary. Why did you choose to do WeChat business and choose to do this product without hesitation? In order to do WeChat business, I gave up my high-paying position. What happened to his WeChat business team today and so on. Bottom line: flesh and blood, dry goods, sharing value. After reading his diary, fans will not think that he is a cold seller, but an inspirational young man with his own thoughts and values. Out of this emotion, fans may be nailed down by him or willing to be nailed down. Self-media can create personal brands, which can directly drive the sales of products, which is completely different from traditional brands. Traditional brand promotion relies on advertising to make brands into stars, while self-media or personal brands make people and individuals into star products to spread. Having said that, how do we start our road from the media? What are the platforms suitable for self-media? 1 wechat 2, Weibo 3, QQ space 4, video 5, radio let's talk about wechat official account and QQ space. QQ space itself has a huge user group, and the user viscosity of QQ space is very high. The disadvantage is that the user group is generally younger. If your customer base is young and mostly college students, you can consider giving priority to QQ space. How to spread from the media? As we all know, WeChat and QQ space are synchronized. If you don't have many fans in your own QQ space, we can spread it through QQ group and drain the first fans. The operation method is to add many QQ groups that target customers may appear, keep a diary and start mass sending. Group software can use Haodi Group software. Don't be afraid of being t when posting a blog, and don't be self-media if you are afraid of being t. This method of using communication space logs to get the first fans is the simplest and most effective. The key to success lies in your execution. Create a boutique log. Friends who have opened Taobao stores have the idea of creating explosions. Taobao has explosions, making explosions, which will drive the sales of other products in the store. Then when we write a periodical, we must create a quality periodical and write one or several classic periodicals. Establish your own brand image. Write every log carefully, and make sure that the log you write is dry in dry goods, and others want to forward it after reading it. After writing this diary, you should spread it as much as possible. Make this log a star log and an explosion log. Use this log to attract reading, thus driving the reading of other logs. How to spread from the media? The core of self-media is communication, and all self-media that do not aim at communication are hooligans! So what are we going to spread? It's simple. Spread your opinions, spread your experience and spread your product information. Around these points, to lay out your diary, it is not enough to have dry goods, but also to be a self-media with deep thoughts. Most importantly, when you keep a diary, you should use all channels to promote your self-media and your articles. Finally, tell everyone, how does Xiaobai open the media? If you have never written an article and don't know how to start, then I will give you some personal advice here, which is suitable for novice Xiaobai, and everyone can sit accordingly. 1 self-positioning, choose writing materials. What products do you make yourself? You can find some experience and methods in your field and industry, preferably your own experience. Summarize these methods by yourself. To sell products in WeChat business, you can share articles on WeChat business dry goods, make these articles attract some potential agents, and tell stories in journals. The core is to shape yourself into a big coffee image through articles, so that you can easily attract those small agents. Tell a customer what it's like not to buy your product before, and it's also a grind when consulting. How has he changed since he bought the product? Finally, I came back to thank you. 2. Collect the submission platform and insist on submission. Sina blog, Netease blog, a little information, today's headlines, Baidu Baijia. Start designing the bait and insert it into the log. The bait you designed. You can write the article in two parts. The first part is designed as bait and needs to be forwarded and shared to get the next part. There are also video tutorials and e-books to be developed according to their own industries. 4 Keep updating the dry goods log and contribute for a period of time, and your fame will gradually come up. There are many platforms, they have columnists, and there is a lot of traffic in the later period. Of course, it may take three months or more. In short, persistence is the key, and no one can succeed casually without paying. The three main points of self-media communication: 1, communication concept 2, communication experience 3, product information dissemination and self-media marketing are not difficult, but it is difficult to persist. Starting from tomorrow, keep a diary for one year, and you will be a big coffee. I can teach you methods and theories, but if I insist, I will never teach you. Let the article be recommended, let the unit price be higher, and join our circle to communicate. → Click me to join my media circle.