Eight classic cases of business model

0 1. Interest

The banker's son asked his father:

"Dad, the money in the bank belongs to customers and depositors. Then how did you earn your house, Mercedes-Benz and yacht?

Banker: "son, there is a piece of fat in the refrigerator." Please bring it. " My son brought it. "Put it back." The son asked, "What do you mean?"

The banker said, "Do you think there is oil on your finger?"

02. Investment banking

An investment bank rookie asked, "What is an investment bank?" The elder took some rotten fruits and asked him, "How are you going to sell these fruits?"

The rookie thought for a long time and said, "I'll get rid of it at a discount at the market price." The elder shook his head, picked up the fruit knife, peeled off the rotten fruit and cut it into pieces to make a beautiful fruit platter:

"In this way, sell it at a price of dozens of times."

03. Sales

The boy said to the girl: I am the best, I promise to make you happy. Come with me-this is a promotion.

The boy said to the girl: My father has three houses, which are good for me and will be yours in the future-this is a promotion.

Boys don't tell girls at all, but girls are fascinated by boys' temperament and demeanor-this is marketing.

The girl doesn't know the boy, but all her friends praise him-it's a brand.

04. Stop the car

A rich man borrowed a loan of 5000 yuan from Wall Street Bank for two weeks. The bank loan was mortgaged, so he used a Rolls Royce parked at the door as collateral.

The bank clerk parked his Rolls-Royce in the underground garage and then lent the rich man 5000 yuan.

Two weeks later, the rich man came to pay back the money with interest of *** 15 yuan. The bank staff found that there were tens of millions in the rich man's account and asked him why he still borrowed money. The rich man said: Wall Street will never find a parking lot in 15 yuan for two weeks.

05. luxury goods

The economics teacher talked about luxury one day. In order to understand, he said:

"Students know what luxury goods are. Suppose you go shopping with your girlfriend, and her girlfriend stares at something for more than 30 seconds, and you pay the bill, then this thing is a luxury.

The students will laugh, but it's not over. "Continue shopping, my girlfriend will stare at something for more than 30 seconds. Classmate, then your girlfriend is a luxury. "

06. Long-term investment

An 8-year-old girl came to the melon garden to buy melons with triangular money. Seeing that she had too little money, the melon farmer wanted to trick the little girl into leaving, pointing to an immature melon and saying, "Triangle money can only buy that melon."

The girl agreed and happily handed the money to the surprised melon farmer: "This melon is not ripe yet. What do you want it for? " Girl: "Give me the money and this melon will be mine." I'll come and get it when it's ripe. "

07. unprofitable investment

"Please give an example, what is unprofitable investment?" Asked the economics professor.

"Take my sister out to play." A male classmate replied.

08. Business model

The young woman reported the case: "I put the money in my bra and was stolen by a handsome guy in the crowded subway."

The policeman wondered, "You didn't notice such a sensitive place?" The young woman blushed and replied, "Who would have thought it was money he touched?

Summary: It is the highest level of business model to make customers' money unconsciously touched in a pleasant experience.