Traditional Culture Encyclopedia - Traditional festivals - What is the VI manual?
What is the VI manual?
The specific key contents are as follows:
1. Other logo graphic systems mainly use mascot images or decorative patterns, and the drawing types are the same as above.
2. Application specification of proprietary fonts. The designated proprietary Chinese and English printing fonts can be classified and standardized according to the title font and text font.
3. The basic graphic system of signs, that is, the standard graphic of signs, should include: sign color chart, sign standard color scale, sign ink chart and sign standard drawing marked with coordinates and scale dimensions.
4. The basic writing system of the logo, that is, the standard Chinese and English characters of the organization or brand name and the specifications of full name, abbreviation, horizontal and vertical arrangement; It should also include color, black and white, standard drawings and other drawings.
5. Color system refers to the proprietary color, standard color and auxiliary color specifications of an organization or brand, which are expressed in the form of color codes, and the color code data shall include the printing color code system and the design color code system.
Extended data:
Usage specification of basic design elements in VI manual:
1, standard word application specification: including font change and typesetting specification, etc.
2. Basic element combination specification: including the spatial scale specification of logo combination, logo standard word combination specification, logo standard word and symbol graphic combination specification, etc.
3. Visual background application specifications of signs, including: Yin and Yang graphics of signs, usage specifications of signs in black, white and gray gradient background, application of signs in color background, limited size of signs and deformation taboos of signs, etc.
References:
Baidu encyclopedia entry-Vi
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