How to formulate a good news title

Writing good news headlines is the desire of every journalist, the author summarized some experience in the actual work, with everyone **** encouragement. First, the writing of news headlines, to intuitive, accurate, distinct. News headlines should be intuitive, accurate, distinctive, with the word should also be easy to understand, do not use cold words, if the word is too remote, see the brain can not turn around, naturally, will not play a good publicity effect. To do popular not vulgar, humor not flashy. Some of the major themes, current political news often need to use intuitive and simple text to introduce the general idea of the whole news. For example: "in * * * * Jiamusi City, the eleventh five plenary (expanded) meeting of the opening", this major, current political reports on the title so that the ordinary people at a glance, quickly remembered, the whole news also has a grasp of the whole. But the disadvantage of this news title is too straightforward, not vivid enough. Second, the use of rhetoric can make the title image vivid. Rhetoric is not to show off skills, profound. Title to pay attention to rhetoric, is the correct use of the motherland's language and writing, the words and phrases to modify the more vivid, touching some, beautiful some. Wonderful use of couplets, couplets, metaphors, similes, symbols, anthropomorphism and other rhetorical devices, not only can make the title vivid image, artistic, but also accurately expresses the author's point of view, such as the title: "the building stinks, the residents suffered a lot," Wonderful use of couplets, intuitively, figuratively express