How can public accounts attract fans effectively?

At present, WeChat public accounts have become more and more common, and everyone who does self-media will basically have their own public account. However, in the process of operating a public account, attracting fans is the most difficult part of operating a public account.

How should public accounts attract fans?

1. Content attracts fans

When you are a public account, content is always your first priority. Good content can indeed attract a lot of people. But as far as the current situation is concerned, people's choice of official accounts is no longer based solely on content.

2. Use your face to attract fans

The so-called face-sucking means to attract fans by relying on your own fame or face. The most common ones are acquaintance effect and celebrity effect.

Maybe your fans don’t fully recognize the content you produce, but they recognize you as a person, support fans, or sell you face. So in view of this situation, you need to pay attention to the cultivation of popularity and connections.

3. Burying gold to attract fans

Buying gold to attract fans is similar to "buying fans", but gold is not necessarily money. Since you are attracting followers from the public, it means that not everyone will be interested in the content of your articles, not even interested, let alone paying attention to you and supporting you. Then this requires you to bury the "gold" that makes others interested in your official account to attract others.

Of course, burying money to attract fans can only attract a single person. We do not have the ability to achieve the fission of referrals similar to the mall, prompting fans to help you attract fans. Then you need to bury other gold and guide your fans to help you attract fans in order to win the gold.

4. Activities to attract fans

As the saying goes, "If you don't have any profit, you can't start early." Organizing events is always your best way to attract fans. It is also similar to the way to buy fans, but there is still a big difference between the two.

Lao Dou believes that the best way to achieve high results with low investment is through game lottery. You know the specific settings in the lottery, you can set and study them yourself.

In view of the fear of losing fans in the future, Laodu recommends that you hold events from time to time, specify the time of each event, and be sure to attract your fans.

So, I will share with you the method of attracting followers through public accounts.

This article was published by "Zhengnv certain body"