The design of business management concept

Reproduced below for reference

Components of a business philosophy

A set of business philosophy consists of three parts.　The first part is the basic understanding of the organization's environment, including the society and its structure, the market, the customers and the foresight of the technological situation.　The second part is a basic understanding of the organization's particular mission.　The third part is the basic understanding of the core competence to accomplish the organization's mission.　In short, the formation of business philosophy is formed and done through day-to-day thinking, effort and practice.

Essentials of Business Philosophy Implementation

●Essentials of Strategic Implementation of Business Philosophy: ●Effective publicity should be given to the new philosophy ●Ensure that your business philosophy is reflected in specific planning and implementation ●Senior managers should be physically committed to the new philosophy ●Personnel appraisal and reward systems should reflect the requirements of the philosophy ●Serious implementation of the philosophy in difficult times

Effective The basic requirements of business philosophy

(1) A basic understanding of the general environment, mission and core competencies, and must not be out of touch with reality.1920s early term, Mark and his three brothers within the founding of a flat-rate retail store. These four poor young men wanted to serve the lower class customers through this new endeavor. These high-quality, low-priced goods attracted a large number of "new customers" and, at the same time, identified the company's core competency and the retailer's core competency as "superior purchasing power".　It took 5-8 years for the concept to be gradually accepted by the business community, as retailers, not manufacturers, were the ones who knew their customers best, and retailers were to design and develop the products, select the manufacturers, and the manufacturers were to mass-produce them according to the retailers' needs in terms of product design, specifications, and costs.　(2) All employees must understand the business philosophy. At the initial stage of the creation of the business philosophy, the employees of the enterprise pay more attention to it and understand it. When the business develops, the workers take the business philosophy for granted and gradually forget it, and the organization slackens off and stops thinking about it. Remember that business philosophy cannot replace training; business philosophy is essentially training.　　(3) The management philosophy must be revised and enriched in the process of being tested. Business philosophy is not permanent.　Facts have proved that some business philosophy effect is grand and lasting, can be maintained for decades without change. But today, and then continue to maintain the old business philosophy is no longer possible. Large enterprises in particular, business operations are entering a new era

Business philosophy design method

Business philosophy of the expression, the wording of the language, and there is no certain pattern or style. Generally speaking, in Europe and the United States, such as the United States and other enterprises, it is more straightforward, with the business directly related to the text to show. It can also be said that the prescribed words are more specific and easy to grasp the key features. For example, the world-famous McDonald's, their business philosophy Q, S, C & V. Q is Quality (quality), S is service (service), C is Clean (clean), V is Value (value). McDonald's quality management is very strict. Not only is the selection of materials very strict, but the preparation, grilling, flavor and freshness of the burgers are also very important. In order to maintain the freshness and taste of the burger, it is discarded after a certain period of time, and the meaning of Q is thoroughly implemented. McDonald's service requirements are also very thoughtful. Not only service personnel dress, hair, nails, etc. to comply with the regulations, but also often with a smile, to the guests friendly service, while the store inside the equipment, decoration is also seeking to streamline and comfortable, so that the guests into the store have a pleasant, comfortable feeling. McDonald's also attaches great importance to the cleanliness of the store, and often sends people to each chain store to inspect the cleanliness of the store, in order to seek the cleanliness and cleanliness of the store. In addition to the above Q, S, C, McDonald's is also very concerned about the value of the customer after the cost, so in the end and add a V, in order to do at all times to provide high quality, high value goods to customers. McDonald's has taken the world by storm with these four words as its business philosophy. Others, such as BMW, which often emphasizes the driver's pleasure in driving, and American cars, which emphasize the lines of the exterior design, can be said to belong to a more specific business philosophy.　When comparing the business philosophy of Eastern countries with that of Western countries, the philosophy itself has a tendency to be more abstract and emphasize the spiritual side. This is also the case with many Japanese companies, where honesty, sincerity, solidarity, patience, gratitude, etc. are often used as mottos or management philosophies. This tendency is also present in our country. The concepts of sustainable management, sustainable services, a big heart, a big vision, and working together with you to create the future are all relatively ambitious in scope and vigor.　As for the specific content of which business philosophy is better? Or more abstract and poetic, ambitious business philosophy is better? That depends on the management of all kinds of values, outlook on life, cultural thinking, and national conditions to judge. But there is a point worth thinking about is such as Japan's business philosophy is too specific, I'm afraid there will be a lack of flexibility and lead to the fear of dull, limited to a general, but also afraid of the internal staff of the enterprise to feel the edge of this point is worth paying attention to the place.

How to establish the business philosophy of the enterprise

In the previous item of business management has been mentioned inside the business philosophy is the business of the enterprise's business constitution, so you can not go to casually change. However, in general, when a company believes that it must make overall adjustments to its business, it will revise or change its business philosophy as a starting point for a new system. How to establish these elements?　1. Thoroughly understand and analyze the components of the existing business philosophy, such as the mission, business philosophy, code of conduct, corporate culture, visual system, and management policy.　2. Clearly grasp the intentions of the management personnel. (What kind of company do you want to be?)　3. Analyze the trends of the times and compare them with the above items 1.2. Summarize whether or not they are in line with the trend. Classify them as A. Conforming to the trend, B. Not conforming to the trend, and C. Retaining the trend. Discuss and decide whether to choose or not to choose.　4. Understand the society, general consumers, customers, the communication industry, the manufacturers of their own company's awareness, evaluation, expectations.　5. Understand the internal requirements and hopes for the future of the company. (Consciousness penetration) 6. Thoroughly understand the company's strengths, weaknesses, weaknesses, and areas that need to be strengthened, and introduce technologies that the company does not have, Know How or Intelligence.　7. Organize, summarize, and decide.　8. Idea **** there.　The above is the procedure and method of establishing the business philosophy of the enterprise. As for the scale of implementation, specific methods, etc., the person concerned may be in accordance with the situation at the time of discretion.