Traditional Culture Encyclopedia - Traditional festivals - Will online stores replace physical stores when physical stores are in recession?

Will online stores replace physical stores when physical stores are in recession?

I think this question can be answered from the following aspects:

1, price

The composition of the price must include your cost and profit. The price of physical stores here includes not only the product cost, but also a series of expenses such as store rent and labor, while the price composition of online stores only includes the product cost and express delivery fee. Moreover, in the express delivery industry in recent years, due to the emergence of mutual competition, the cost of express delivery has been decreasing, so online shop owners spend less money on express delivery costs. In the same quality products or products with the same purchase price, its pricing can be lower than that of physical stores, and the profit is higher. Driven by profits, many physical stores will also switch from offline to online.

2. quality.

With the continuous improvement of after-sales services such as online shopping return and freight insurance. Quality problems, products can't be tried on, and product quality is not guaranteed, etc. have been gradually solved. For household appliances, the improvement of warranty service and replacement service makes people's trust in online shopping rise continuously. Quality is no longer an obstacle for people to buy online.

Step 3 facilitate

With the deepening of the fast pace, people are getting busier and busier, and the requirements for convenience and quickness are constantly improving. Express parcels can be delivered to your door, and you only need to use your mobile phone to complete a series of services, which is very friendly to the audience who can't go to a specific location for a series of operations such as specific adaptation.