Traditional Culture Encyclopedia - Traditional festivals - What is e-commerce positioning thinking?

What is e-commerce positioning thinking?

Is to put the product in the position of people and areas.

The weight of crowd search, the accuracy of promotion, the accuracy of data analysis and so on. E-commerce positioning slightly includes the choice of e-commerce field, whether to open a store or do live broadcast, and the choice of goods, whether it is clothing or luggage. There are often two extremes in the way of thinking in e-commerce. One is to operate e-commerce with internet ideas, do traffic, do promotion, and do not pay attention to internal cultivation.

I don't understand customer demand analysis, but I can't improve customer conversion rate and return rate by burning money to do data. One is the traditional thinking of doing e-commerce, facing the traditional steady and solidified thinking of the ever-changing virtual market, and blocking the limited thinking of traditional time and space.

Introduction to training:

Cultivate all-round development of morality, intelligence, physique and aesthetics, have good professional ethics and humanistic quality, master basic knowledge such as information technology, e-commerce, international trade and related knowledge of website (online shop) operation, and have the abilities of business information processing, online marketing, online shop content maintenance and management, online transaction management, online customer service and management.

High-quality technical and skilled personnel engaged in website (online shop) planning and operation and network customer service management. Students learn about the operation, organizational structure, rules and regulations and corporate culture of enterprises through the internship of e-commerce specialty; Master the typical work flow, work content and core skills of the post; Cultivate professionalism of dedication, Excellence, honesty and trustworthiness, and enhance students' employability.