What's the difference between direct selling and traditional selling?

The difference between direct selling and traditional selling lies in:

1, there are few intermediate links in direct sales, and manufacturers directly control the whole sales process; The distribution of traditional sales levels is clear, and the required personnel and intermediate links are complex.

2. Production enterprises that adopt direct selling have a better grasp of the market, and the circulation of products in the market is more standardized; Traditional sales will lead to different service levels in different regions due to various reasons such as geography and information.

3. Production enterprises that adopt direct selling need to invest more energy, and the larger the sales scope, the greater the investment; In traditional sales, the responsibilities of each node are clear, and the production enterprise is uncontrollable.

4. The way of direct selling is relatively standard, but the huge direct selling team is not flexible enough. Traditional sales agents have more independent sales and promotion methods, which are easier to adapt to local conditions and flexible.