Traditional Culture Encyclopedia - Traditional festivals - Logos and Mascots of Previous Horticultural Expositions

Logos and Mascots of Previous Horticultural Expositions

1. 1999 Kunming World Horticultural Expo

Emblazon: the movement of stars, clouds, air and wind in nature; holding up the flower of life, symbolizing the harmony between man and nature.

Mascot: Ling Ling, the image of Yunnan's unique animal, the Yunnan golden monkey, naive and holding flowers, welcoming friends from all over the world.

2, 2006 Shenyang World Horticultural Expo

Emblazon: roses, the earth, machine tools splashed iron flowers as the basic elements, the whole shape like a blooming rose. Rose is the city flower of Shenyang; the transition from red to green symbolizes that Shenyang has developed into a green eco-city from a heavily polluted heavy industrial city; the earth represents the world. The logo implies the beauty of harmony between man and nature, but also implies that Shenyang through the World Horticultural Expo to the world.

Mascot: The mascot is a gray magpie, the most inhabited bird in the Expo Park, named "Yangyang", which fully reflects its authenticity, naturalness and locality. The magpie is a traditional Chinese bird of good fortune and luck. The spreading wings of "Yangyang" symbolize Shenyang's vitality and enthusiasm, as well as Shenyang's wish to bring good fortune to the world.

3. 2010 Taipei World Horticultural Expo

The flower elves and the seasonal elves of spring, summer, autumn and winter are combined in an orchestra to symbolize the harmony of the four seasons and the concept of the **** group of earth music.

The club represents the technical strength of the horticultural industry, the organizational ability to plan large-scale activities and the ability to create economic benefits. After the baptism of this horticultural and civilization event, it will also be able to enhance Taiwan's international status, prestige and visibility, allowing the international community to know Taiwan better.

4. 2011 Xi'an World Horticultural Expo

Emblazon: the natural petal configuration, i.e., triangular, quadrilateral, pentagonal, and hexagonal superimposed, combining to form a "Hundred Flowers and Auspicious Seal" rich in oriental charm: three begets all things, and the blossoming of flowers is auspicious; the fourth is the earth, and the earth is rounded in the heavens; the fifth leaf begets wood, and the forest shines; and the sixth stream begets wood, and the sixth stream begets wood, and the forest shines. The six streams become water, moistening all things.

Mascot: The mascot of the 2011 Xi'an World Park will be "Chang'an Flower", whose image comes from the pomegranate flower of Xi'an, with the shape and color of its body taking the pomegranate as the core of its creativity, and its name is catchy, which is in line with Xi'an's national characteristics, and also echoes with the design concept of the emblem of the World Park. It reflects the local characteristics of Xi'an, conforms to the folk culture of the ancient capital of Xi'an, and implies harmony and auspiciousness.

5. 2014 Qingdao World Horticultural Expo

Emblazon: The design of the emblem of seven-color floral art fully reflects the target positioning of Qingdao World Horticultural Expo as "world-class, China's fashionable, Shandong characteristics, Qingdao brand", giving people the feeling of novel creativity and visual fashion, and fully exploiting the culture of Qilu, marine culture, folk culture and garden culture. It fully exploits the heritage and connotation of Qilu culture, marine culture, folk culture and garden art, and expresses the profound cultural characteristics of Qingdao's mountain, sea and city which are all in one.

Mascot: The mascot of Qingdao World Park will be created under the guidance of Prof. Wu Guanying of the Department of Information Art and Design of the Academy of Fine Arts of Tsinghua University, with the image of a sea spirit and the name "Qingqing". Baidu Encyclopedia - World Horticultural Exposition