Traditional Culture Encyclopedia - Traditional festivals - What are the specializations in liberal arts within e-commerce. Please advise professionals.

What are the specializations in liberal arts within e-commerce. Please advise professionals.

Journalism and Communication: Editorial and Publishing, Advertising

Management Science and Management Engineering: Information Management and Information System

Information Management and Information System Major

Business Cultivation Objective:

Business Cultivation Objective: This major cultivates the theoretical foundation of modern management, knowledge and application of computer science and technology, and the mastery of systematic thought and information system analysis and design methodology and information management knowledge and ability to engage in information management at all levels of national management, industrial and commercial enterprises, financial institutions, scientific research units and other departments in the information management and information systems analysis, design, implementation management and evaluation of senior specialists.

Business Training Requirements: Students of this major mainly study the basic theories and basic knowledge of economics, management, quantitative analysis methods, information resources management, computer and information systems, and receive basic training in system and design methods as well as information management methods, and are equipped with the ability to analyze and solve problems with the comprehensive use of the knowledge they have learned.

Graduates should acquire the following knowledge and abilities:

l. master the basic knowledge of information management and information systems of the basic theory;

2. master the analysis method of management information systems, design methods and implementation techniques;

3. have the information organization, analysis and research, dissemination and development of the utilization of the basic capabilities;

4. Have the basic ability to analyze and solve problems by comprehensively applying the knowledge learned;

5. Understand the development of the related fields of this specialty;

6. Master the basic methods of literature search, data inquiry and collection, and have certain scientific research and practical work ability.

Main Courses:

Main Disciplines: Management, Economics, Computer Science and Technology.

Major Courses: Economics, Accounting, Marketing, Production and Operation Management, Organizational Strategy and Behavior, Principles of Management, Applied Mathematical Statistics, Operations Research, Computer Systems and System Software, Data Structure and Database.

The main practical teaching links: program design internship, management software internship, graduation design and so on. The general arrangement is 18 weeks, of which the graduation design is not less than 12 weeks.

Year of study: four years

Degree conferred: Bachelor of Science in Management

Concurrent majors: Management Science, Engineering Management, Sports Industry Management, Asset Appraisal

What kind of discipline is it - a science that categorizes, manages, and researches how to apply information

This major is mainly concerned with the study of information management as well as the analysis, design, implementation, management, and evaluation of information systems.

This program focuses on information management and the basic theories and methods of information systems analysis, design, implementation, management, and evaluation. In layman's terms, it is to explore the wealth from the information. The modern society is the information society, a large amount of information how to manage, and get effective information from it, is the focus of information management science research. Combined with the computer, the computer as a tool, information management is more effective and practical. With the modernization of the scale of business operations, the demand for information management is getting stronger and stronger. For example, the railroad booking system is a query and management system for such information as tickets. It can be said that the most important customer-oriented software development is to help enterprises to produce a good information management system. Information management involves consulting, services, logistics and many other industries, there are many employment opportunities.

The content of the course - computer-oriented and management courses

The content of the course covers the core courses of the computer science and management disciplines. In management, there are accounting, economics, management, statistics; in computing, there are high-level language programming, data structures, databases, operating systems, computer networks. The integrated courses of the two disciplines are e-commerce and management information system. Integrated courses in two disciplines include e-commerce, management information system, etc. Independently design and implement a small information system or a large information system in a sub-system, and on this basis to complete the graduation design thesis, the last semester should also be arranged to respond to the management software on-line internship.

What do you want to do after graduation- mainly computer application related work, and some information management work

This is a wide range of adaptability of the major. There are many employment opportunities, and in recent years the main ones are:

Software developers ----- help businesses and organizations problems, starting salary is usually in 2000-3000 yuan / month;

Network or system administrators ------ the guarantee of efficient operation of the enterprise or organization, starting salary is usually in 1500-3000 yuan / month;

Enterprise information manager -- Working in information collection and management in an enterprise, starting salary is generally $1000-3000/month.

What kind of school to apply for -- should find out the different research direction of each school

Specializing in information management and information systems set up a lot of colleges and universities, such as the People's University of China, Tsinghua University, Peking University, Wuhan University, Harbin Institute of Technology, Xi'an Jiaotong University, Zhejiang University and so on. Among them, engineering colleges emphasize the study of computer applications, and arts and sciences colleges emphasize the study of management.

Related majors to look for

Other related majors: computer science and technology, business management, intelligence, librarianship.

Majors with different names but the same substance: computer information management

Information management, a profession that covers a wide range of topics, so the content can vary greatly from school to school.

Experts warn

Be aware that this major is actually the study of computer software at some schools, and that some may be a renaming of a former library department, and that it is important to find out about these situations when applying.

Opening institutions: Chongqing Normal University Guizhou University Guizhou University of Finance and Economics Guizhou University of Nationalities Yunnan University Kunming University of Science and Technology Yunnan Institute of Finance and Trade Northwest University Xi'an Petroleum University Xi'an University of Finance and Economics Northwest Normal University Lanzhou University of Commerce Xinjiang Agricultural University Xinjiang University of Finance and Economics Beijing Institute of Technology Beijing Technology University Beijing Materials Institute Beijing Institute of Mechanical Engineering Beijing Union University Capital University of Economics and Business Tianjin Polytechnic University Tianjin Polytechnic University Tianjin Normal University Tianjin Business College Tianjin Finance and Economics College Hebei University Hebei Polytechnic University Hebei University of Science and Technology Hebei University of Economics and Trade Shanxi University Shanxi University of Finance and Economics Inner Mongolia University Liaoning University Liaoning University of Engineering and Technology Jinzhou Normal College Jilin Institute of Technology Hei Long Jiang University Harbin University of Commerce Shanghai University of Engineering and Technology Shanghai University Jiangsu University Yangzhou University Hangzhou University of Commerce Zhejiang University of Finance and Economics Anhui University Anhui University of Technology Anhui University Anhui University of Technology Rangoon University Jiangxi Normal University Nanchang University Jinan University Shandong University of Economics Shandong University of Commerce and Industry Qingdao University Henan Vocational and Technical Teachers College Henan Normal University Henan University of Finance and Economics Xiangtan University Hunan University South China Normal University Guangdong University of Commerce Guangdong University of Technology Guangxi University Central University for Nationalities Central University of Finance and Economics Northeast University of Finance and Economics Shanghai University of Finance and Economics Jiangxi University of Finance and Economics Shandong University of Finance South Central University of Economics and Law University of International Business and Economics Hunan University Southwestern University of Finance and Economics Xi'an Jiaotong University China Agricultural University Nanjing Agricultural University Beijing Forestry University Northeastern Electric Power College Three Gorges University Hohai University Beijing University of Posts and Telecommunications Beijing Institute of Information Engineering Nanjing Institute of Posts and Telecommunications Hangzhou Institute of Electronics Industry Chongqing Institute of Posts and Telecommunications University of Electronic Science and Technology Xi'an University of Electronic Science and Technology Beijing Jiaotong University Southwest Jiaotong University Dalian Maritime University Shanghai Institute of Marine Transportation Beijing Broadcasting Institute China Medical University (5 years) Jilin University (5 years) Central South University (5 years) Beijing Printing Institute Overseas Chinese University Jinan University Changchun Taxation Institute University of Science and Technology of China East China Shipbuilding Industry Institute Beijing University of Science and Technology Nanjing University of Science and Technology Chongqing Institute of Industrial Management Beijing University of Aeronautics and Astronautics Zhengzhou Institute of Aeronautical and Astronautical Management Harbin Institute of Technology Wuhan University of Technology Anhui Institute of Finance and Trade Peking University The People's University of Beijing Tsinghua University University University of Science and Technology Beijing Normal University Beijing Foreign Studies University Nankai University Tianjin University Dalian University of Technology Northeastern University Jilin University Fudan University Tongji University Donghua University East China Normal University Nanjing University Southeast University Zhejiang University Xiamen University Shandong University Wuhan University Huazhong University of Science and Technology South China Normal University South China University of Technology Zhongshan University South China University of Technology Chongqing University Southwest Normal University Sichuan University Xi'an Jiaotong University Lanzhou University Shenzhen University Harbin Institute of Technology Northwestern Polytechnical University Zhengzhou University Hefei University of Technology Yanbian University Guangxi University of Nationalities Beijing Institute of Clothing Capital Teacher's College Hebei University of Technology Taiyuan Institute of Heavy Machinery North China Institute of Technology Shanxi University of Agriculture Inner Mongolia Agricultural University Inner Mongolia University of Finance and Economics Shenyang Institute of Aeronautics and Technology Shenyang Institute of Technology Liaoning University of Petrochemical Technology Shenyang Institute of Chemical Technology Dalian Institute of Light Industry Shenyang Institute of Architecture and Engineering Shenyang Normal College Changchun University of Science and Technology Hei Long Jiang College of Science and Technology Shanghai University of Foreign Studies Nanjing University of Technology Yancheng College of Technology China Pharmaceutical University Nanjing University of Finance and Economics Zhejiang Institute of Science and Technology Zhejiang Institute of Engineering Wenzhou Medical College Donghua Institute of Science and Technology Nanchang Institute of Aeronautics and Technology Shandong University of Technology Shandong University of Architecture and Engineering Henan University Xinxiang Medical College Hubei University China University of Geosciences Wuhan University of Science and Technology Wuyi University Guangxi Institute of Technology Guilin Institute of Electronic Industry Guilin Institute of Technology Chongqing Jiaotong Institute of Technology Chongqing Gongshang University Southwest University of Science and Technology Southwest Petroleum Institute Chengdu Institute of Technology Chengdu Institute of Information Engineering Guizhou Normal University Yunnan Agricultural University Xi'an University of Science and Technology Xi'an Institute of Posts and Telecommunications Northwest Agriculture and Forestry Technology University Qinghai Institute of Nationalities Ningxia University Beijing Language and Culture University International Relations College Tianjin Foreign Language Institute Beijing Language and Culture University International Relations Institute Tianjin Foreign Language Institute Hebei Institute of Architecture and Technology Tangshan College North China Institute of Science and Technology Central Judicial Police College Shanxi Medical University Changzhi Medical College Dalian Foreign Language College Jilin Agricultural University Shanghai Sanda College Huaiyin Institute of Technology Nanjing Forestry University Jiaxing College Wenzhou Teachers' College Wannan Medical College Fuyang Teachers' College Hefei College Fuzhou University Jiangxi Institute of Science and Technology Teachers' College Dezhou College TaiShan University of Medicine Jining Medical College Yantai Normal College Jiaozuo Institute of Technology Anyang Normal College Wuhan Institute of Technology Nanhua University Hengyang Normal College Guangdong Pharmaceutical College Yulin Normal College Chongqing Three Gorges College Yili Normal College Henan University of Science and Technology and so on? Hebei University of Engineering

Editing and Publishing

Business Training Objective:

Business Training Objective: This specialty cultivates editing and publishing senior specialists with systematic theoretical knowledge and skills of editing and publishing, broad cultural and scientific knowledge, and the ability to be engaged in editing, publishing, and distributing business and management as well as teaching and research in the departments of book and magazine publishing, journalism, publicity, and culture and education. Senior specialists.

Requirements for business training: students of this program mainly study the basic knowledge of editing, publishing and distribution, receive basic skills training in editing and publishing, and have the basic ability of social activities and scientific research.

Graduates should acquire the following knowledge and abilities:

1. master the basic theory and basic knowledge of editing and publishing;

2. master the knowledge and methods of market analysis, topic planning, text processing, publicity and promotion;

3. have strong oral and written expression ability and the ability to engage in preliminary scientific research;

Main Courses:

Main Disciplines: Journalism and Communication

Main Courses: Introduction to Editing, Ancient Chinese, Modern Chinese, Basic Publishing and Distribution, History of Editing and Publishing in China, Bibliography, Aesthetics of Publishing (Including Framing Design), Basics of the Book Industry Laws, Editing for Newspapers and Periodicals, and Modern Publishing Technology.

The main practical teaching links: including editing business internship, publishing internship, etc., generally arranged for 20 weeks.

Year of study: four years

Degree awarded: Bachelor of Arts

Similar majors: Journalism, Radio and Television Journalism, Advertising, Editing and Publishing, Communications, Media Creativity, Radio and Television Choreography, and International Cultural Exchange

Advertising

Advertising is the study of the history, theory, strategy, and development of advertising. Advertising - is the science of the history, theory, strategy, production and management of advertising activities.

Advertising is the discipline that takes an academic approach to the education and study of advertising. Many universities offer this subject and it is usually listed under the School of Communication, which is a secondary discipline under Communication. The two pillars of advertising are communication and marketing.

Major Courses: Communication, Introduction to Advertising, Advertising Planning and Creativity, History of Advertising, Advertising Copywriting, Advertising Laws and Regulations and Management, Advertising Media Research, Advertising Camera and Photography, Practical Art and Advertising Design, Computer Graphic Design, Advertising Research, Public **** Relations, and so on.

Business Cultivation Objective:

Business Cultivation Objective: This major cultivates advertising theories and skills, broad cultural and scientific knowledge, and is able to engage in advertising management, advertising planning and creative design and production, marketing planning and market research and analysis in the advertising department of the news media, advertisement companies, market research and information consulting industry, as well as in the work of enterprises and institutions. Senior specialists.

Requirements for business training: Students of this program mainly study the basic principles of Marxism, basic theories and basic knowledge of advertising, receive basic training in advertising planning, marketing and implementation capacity, and master the basic knowledge and skills of advertising implementation and management.

Graduates should acquire the following knowledge and ability:

1. master the basic theory and basic knowledge of advertising;

2. have the basic ability of planning, creativity, production and release of modern advertisements, as well as the basic knowledge of market research and marketing, and the basic ability to analyze the market field and process data;

3. be familiar with the policies and regulations of advertisement;

4. be familiar with the basic knowledge and skills of advertisement implementation and management. Familiar with the policies and regulations on advertising;

4. Have the basic knowledge and activity ability of public **** relations;

5. Understand the current situation and development trend of China's advertising industry, and understand the development dynamics of foreign advertising industry.

Main Courses:

Main Disciplines: Journalism and Communication

Main Courses: Introduction to Communication, Introduction to Advertising, Planning and Creativity in Advertising, History of Advertising, Copywriting in Advertising, Advertising Management and Administration, Research on Advertising Media, Advertising Camera and Photography, Practical Art and Advertisement Design, and Computer Graphic Design.

The main practical teaching links: including primary internship, graduation internship, etc., generally arranged for 30 weeks.

Year of study: four years

Degree awarded: Bachelor of Arts

Similar majors: journalism, radio and television journalism, advertising, editing and publishing, communication, media creativity, radio and television editing and directing, and international cultural exchanges

I. Classification of Liberal Arts and Sciences

Liberal Arts and Sciences are divided into the humanities and social sciences.

Humanities is the study of human cultural heritage, the classic disciplines are literature, history, philosophy; "history" includes history, archaeology, etc.; philosophy is a methodological approach, aesthetics, art, etc. belong to the category of philosophy.

Social science is the study of social development, social problems, social laws, is the law, education, economics, management of four disciplines collectively, *** there are 19 disciplinary categories, 120 undergraduate catalog of majors. 2004, the establishment of undergraduate programs in the social sciences in the university *** there are 597. Social science is the science of human understanding and transformation of human society. The object of its study is human society.

2. Liberal Arts can choose majors:

1. Philosophy: Philosophy, Logic, Religion, Psychology

2. Economics: Economics, International Economics and Trade, Fiscal Science, Finance

3. Education: Pedagogy, Pre-school Education, Special Education

4. History: History, World History, Archaeology, museology, ethnology

5, Law:

① Law

② Marxist theory: scientific socialism and the international ****anitarian movement, revolutionary history and ****anitarian party history

③ Sociology: sociology, social work

④ Political Science: international politics, political science and administrative science, ideological Education, Diplomacy

⑤ Public Security: Public Security, Reconnaissance, Border Management

6, Literature:

① Chinese Language and Literature: Chinese Language and Literature, Han Language and Literature, Chinese Language and Literature, Chinese Language for Foreigners, Classical Literature

② Foreign Languages

③ Journalism and Communication: Journalism, Broadcasting and Television Journalism, Editing and Publishing, Advertising <

7, Management:

① Management Science and Management Engineering: Management, Information Management and Information System

② Business Administration: Business Administration, Marketing, Accounting, Financial Management, Human Resource Management, Tourism Management

③ Public **** Management: Administrative Management, Public **** Business Management, Labor and Social Security

< p> ④ Agricultural Economic Management: Agricultural and Forestry Economic Management, Rural Regional Development

⑤ Library and Archives: Librarianship, Archives

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