Traditional Culture Encyclopedia - Traditional festivals - I am an internet addict. I see many people opening stores online, but I don't know how to operate this process. Which expert please give some advice?
I am an internet addict. I see many people opening stores online, but I don't know how to operate this process. Which expert please give some advice?
There are two main forms of opening a shop online. One is to establish a special website as a sales platform, from the maintenance and update of the website to the promotion and sales. The advantage is that the design of the website can create its own personality to attract customers, and it can also set up a website forum to receive feedback from buyers in time, but the cost, energy and time invested will increase accordingly. The other is to mention it with other websites.
For the platform to sell their own goods, such as Yi Bei, Taobao and other popular websites provide people with sales platforms. However, the design of the online industry is relatively simple and lacks individuality. The advantage is to save time when designing the website. The popularity of big websites also helps to improve the click-through rate of their stores and save publicity expenses.
■ Trading websites now provide more and more convenient ways to publish transactions, so that everyone can easily open online stores.
Be a good online shop owner
After listening to other people's successful experience, are you eager to go online and have a taste of being a boss? Experts remind novices that although it is easy to open a shop online, they still have to do some homework in advance to succeed. If you are a novice, you may wish to refer to the little experience summarized by experts, so that you can get twice the result with half the effort.
● Before sale:
A. learn to be a customer first. You can go to NetSmart, Taobao, Yi Bei and other websites, make a few buyers first, and be familiar with the whole process of online shopping, which will help you absorb experience.
B. choose the right goods. Choosing some characteristic and personalized goods is the key to attract customers. In addition, it depends on the source of goods, choose the goods you are looking for, and make money by using the regional price difference.
C. apply for a website platform or establish a personal website. Domain names and addresses are like house numbers. For entering the mall, the selection criterion is to choose popular websites. Those who build their own websites can learn from other people's successful experiences.
D. consider the pricing of goods. Price positioning must first ensure its own profit point and maintain its own basic expenses. For a store that just started, the price positioning must be accurate. Don't reduce the price easily, and don't set the price too high. Don't change the price easily.
E. the name and product introduction of the online store should be attractive. The name of the online shop should be eye-catching. Buyers often can't see the real thing when selling goods online, so they need to take clear and beautiful photos of the goods and have detailed descriptions of the goods, so as to be more attractive to buyers.
● Sales:
Goods are updated quickly. Hang new products in a prominent position in the network industry, and the title design should be attractive.
● After-sales service:
A. after-sales service should be thoughtful. After the goods are sold, you should get in touch with the buyer as soon as possible and send a delivery notice letter to the buyer as soon as possible after delivery. It is best to attach a photo of the packing list, so that the buyer can see the handwriting and the specific quantity on it, so that the buyer can feel more at ease and feel more intimate, which is very important to attract the "return rate".
B. Pay attention to the "credit" evaluation of online stores. When goods are traded online, the website that provides the platform will charge a certain transaction service fee in proportion to the transaction price. After the transaction is concluded, both the buyer and the seller are obliged to evaluate each other's credit. High credit is very important for the operation of online stores, and all buyers will choose whether to buy your goods based on credit.
The secret of success: honesty first.
Although opening a shop online is very attractive, it needs special reminder that opening a shop online is not without benefits. There are many skills in the classified management of goods in online stores, which means certain risks to investors and buyers.
Mr. Ye, a senior online shop owner, said that the most important thing in online business is honesty. On the internet, every seller has a record of honesty, and buyers can see the seller's previous sales and other buyers' comments on the seller. The integrity record of any seller is recorded online, and it is difficult for dishonest people to operate online. People who are honest sellers want higher prices.
Let me introduce you to another website:
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From the way of loading to the experience of opening a store, everything is available! ~ Good luck! ~:)
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