Internet decoration platform is hotter than traditional decoration company, why is this?

What is "Internet Thinking"? To summarize." Democracy, openness, equality".In 2020, the market size of Internet home decoration will reach 405.07 billion yuan, the market size is growing year by year, and the market penetration rate is increasing. It is expected that in 2025, the market size of Internet home decoration will reach 888.09 billion yuan.

What is democracy? In the past, companies had the final say in the market. In the past, with the lack of information and commodities, users were more passive and bought whatever the companies had. Now, the user has a say - with the advent of the information age and the Internet of Everything, users are more likely to "actively choose" what to buy based on their preferences. This is a complete reversal of the entire business mindset. In the age of the Internet, why should the user have the last word? Not because businesses are more sophisticated, but because users are more powerful.

What is openness? Openness means breaking down boundaries. Traditional boundaries are no longer used to limit the inflow and outflow of information. In the past, we often heard a word called "barriers", but in the age of the Internet, everything is open and transparent, and the era of relying on poor information and monopolies to do business is slowly being abandoned. Users naturally do not trust companies that are not open and transparent. Whether the user is really understand or pretend to understand, in the face of the user, the information should be as open as possible to the user, so that the user knows every detail.

Because of factors such as the long industrial chain and limited transportation capacity, the assembly industry is not online enough, and the overall operational efficiency is low.The outbreak of COVID-19 has brought a good opportunity for the development of the Internet home improvement market. As the main consumer group of home decoration gradually shifts to the younger generation, their demand for home decoration consumption presents the characteristics of quality, personalization and diversification, further stimulating the potential demand for home decoration. The epidemic has helped the Internet home improvement industry to accelerate the development process of the market, and will also attract more traditional home improvement enterprises to carry out digital transformation.