What do you think the news of the depth of coverage planning needs to pay attention to?

I, the value of the topic planning positioning

From the planning point of view, the so-called planning, refers to the established goals as a starting point, based on the analysis of relevant information, the development of strategies and specific implementation details, in order to achieve the goal; it also includes the implementation of the results of the assessment, in order to be prepared for the future planning for reference and other significance. Planning is generally composed of planners, planning basis, planning tools, planning objects, planning effect assessment and other factors.

1, the uniqueness of the facts. News for the audience, there is a "law of novelty", the more unique personality, beyond the scope of people's experience, and its attraction to the "eyeballs" of the interest is more intense. Although this can be logically categorized, it is not a repetition of past events on a flat surface, but must have its own accumulation of the amount of salience, especially beyond the routine of the sudden progress. In real life, these events or issues may change the situation of certain geographic areas, people, leaving a new record of the development of things;

2, a wide range of followers. That is, the object of concern of in-depth reports, usually a wide shock to the community, or easy to remind people to pay attention to human *** with the interests, or easy to awaken people's conscience, or easy to arouse people's *** with interest. Its audience is not measured regionally, but on a national and even global scale;

3. Influence on the future. The events in the in-depth report have an impact on the process of political, economic and social development in addition to the existing institutions, norms and order, causing the society to reflect on the ideas, concepts, morals, ethics, etc.;

4, repetitive declarations. The so-called repetitive declarations, "refers to the latest report of the important content or part of the content is a repetition of past reports. This repetition is not the result of negligence but is deliberate, and is intended to be a clear declaration of an intent whose journalistic eye is not on the initial occurrence of the facts but on the point in time when the facts that have already occurred are perpetuated because the social context of that point in time is new." [1]

(i) Discovery of the "point of view"

That is, the discovery and search of the news source (credence). Generally speaking, the news sources for in-depth reports can be considered in the following ways:

The first category is the breaking news that affects the whole situation. Every change in it touches the hearts of the people and is an encounter for journalists. Examples include Iraq war coverage, natural and social disasters, and coups.

The second category is the beginning or end of a historic event. It has milestone significance and is iconic of the times. For example, the return of Hong Kong and the revision of the Constitution.

The third category is routine major meetings or events. This kind of meeting or activity, usually based on the majority principle or international norms to decide political, economic and social events, procedural strong. Such as the domestic "two sessions", the international "Western eight summits", major celebrations and so on.

The fourth category is the social "focus" of public opinion. The causes and results are often confusing and attract a lot of attention from the audience. Such as political star gossip, a variety of "inhumane" events.

The fifth category is the potential value of the "cold spot". "Cold" and "hot" are relative. Some of the ordinary people's joys and sorrows of the fate of the story, some of the "commonplace" parents and so on, although not much attention, but if the reporter dive down, observation and thinking, from the "cold point" in the news found! "Bright spot" and become the people's attention "hot spot".

The sixth category is to reflect the current series of related facts, the formation of an overview, a series of reports, commentaries. For example, the Israeli-Palestinian conflict, the western development and so on.

(B) "point of view" positioning

According to the experience of journalists, "point of view" planning and positioning of the following main ways of thinking.

One, the news extension to develop the point of view. Most of the topics of in-depth reports are reported by the media, or to be exact, extended from the news. In daily reports, due to time, genre constraints, the general news reports do not do deep, impervious, or even just a word, which leaves the depth of the report two digging, combination of space.

Second, the news bundle cohesion point of view. The intention of in-depth reporting is to extend people's multiple perceptions of an issue or event, and thus, by focusing on a certain issue or fact for multi-point and multi-faceted reporting, people's perception and understanding can be expanded. Practice in recent years has proved that a new generation of in-depth reporting to get rid of the "deep" but not "new" embarrassment to the reporter split "grab" the news, and then under a certain theme constitutes a section of news Combination, is a way. The model is: the main section is the audience favorite collection of the latest news, constitute a news event or phenomenon of the narrative and record, reflecting the intent of the news, as for the speech, interviews, links to related events, background information, etc. are centered around this core, the core of the depth of the work, the formation of the main section of the indispensable additions.

Third, the major themes preset point of view. Planning itself has the meaning of theme predetermined. For some of the major events known in advance, such as the Olympic Games, the Three Gorges power generation, these events have a general schedule, the reporter can be in the "point of view" before the arrival of early collection of materials, interviews, the formation of a full set of reports on the plan

. Fourth, once again to explore innovative viewpoints. Modern media competition is fierce, to seek "exclusive news" has been a luxury. And news theory suggests that the second digging news source, thus forming a unique point of view and thinking can also reflect the "scoop". A mature column should be constructed to reflect their own unique perspective of the world, with a keen insight to find the news in the news

2, the scope of the subject matter

The scope of the subject matter refers to the composition of in-depth coverage of a number of materials, including specific events, people, issues or phenomena.

3, angle selection

Angle selection, here mainly refers to the choice of the big angle, that is, the idea of macro reporting. It relies on the reporter's observation of current events, knowledge reserves, and the reporter's unique research or insights into a particular field. In short, the choice of angle is a direct expression of the depth of the report from which a "point" to do the problem.

Three, topic planning and media mechanism