What does cultural ip mean?

Cultural ip refers to cultural products or cultural images with great influence.

Culture is an ecological isomorphism containing spiritual values and lifestyles. It creates a collective personality through accumulation and guidance, which is concise and refined, and deserves to be called a master of culture. IP is the abbreviation of intellectual property. As the name implies, we can understand cultural IP as intellectual property with the same spiritual value and lifestyle, that is, cultural products or cultural images with great influence.

In the current cultural context, the concept of IP mainly refers to cultural products or cultural images with great influence. Whether it is a commercial game or a comparison of cultural soft power between countries, it includes the competition between IP to some extent. For example, Hollywood movies have attracted billions of viewers around the world by shaping many classic IPS. The development of IP has become an effective way and method to create world-class cultural symbols and enhance the soft power of national culture, and it is also an important factor in the development of cultural industries.

The Necessity of Building Cultural Intellectual Property Rights

Internet enterprises are important participants in intellectual property construction in China. In the future, the construction of national cultural symbols needs to rely on the Internet, lead China cultural IP to go out, spread oriental culture to the whole world, and make China contribution to the world cultural industry. According to the data, China's cultural IP is "in the process of growth" and has not yet achieved good multi-field health. China's IP development can't copy foreign models, so it needs to take its own IP building road and build its own cultural production model.

Large enterprises build strong IP, accumulate more cultural assets for long-term development, make enterprises more competitive and vital, and become an important force to build national cultural symbols. Culture is the soul of a country and a nation. Culture makes the country prosperous and the nation strong. In order to realize the high-quality development of the cultural industry, we need to pay attention to the construction of cultural IP, and use socialist core values to create more China cultural symbols with extensive influence.