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The importance of cultural trade

The importance of cultural trade lies in:

1, Chinese culture actively "goes out", and its international discourse power and influence have been significantly improved.

2. Standing at the key node of the historical intersection of the goals of "two hundred years", it is of great significance to inherit, develop and spread Chinese culture with high quality and high efficiency to promote the historical process of the great rejuvenation of the Chinese nation.

3. Actively develop foreign cultural trade, explore overseas cultural markets, encourage outstanding traditional cultural products and digital cultural products such as film and television dramas and games to "go global", and strengthen the construction of national cultural export bases.