How to understand China literature when writing a composition on situation and policy?

The Present Situation of China's Cultural Soft Power

Contemporary China has entered a critical period of building a well-off society in an all-round way and a crucial period of deepening reform and opening up and accelerating the transformation of economic development mode. Culture has increasingly become an important source of national cohesion and creativity, an important factor in the competition of comprehensive national strength and an important support for economic and social development. Building a socialist cultural power is an inevitable choice for the Chinese nation to constantly strive for self-improvement, for China to move from an economic power to an economic power, and for the rejuvenation of the Chinese nation.

1 China cultural "soft power" development achievements

The international influence of China's traditional culture is growing, which is manifested in the widespread upsurge of Confucianism, Yi-ology and military science and the establishment of more than 200 Confucius Institutes abroad.

Cultural industry is increasingly becoming an important emerging industry, accounting for an increasing proportion in the national economy. The cultural industry has developed into a "new bright spot". In recent years, the growth rate of added value of Zhejiang cultural industry has far exceeded the GDP growth rate in the same period, and its contribution rate to economic growth has gradually increased. In Beijing's 20 10 GDP, 12.6% is composed of cultural and creative industries.

As the core of national cohesion and attraction, cultural values are gradually recognized. China's "harmonious world" made people understand China's concept of harmony, which produced a strong value recognition in the world.

The international image of a "responsible big country" has won the hearts of the people. The "Five Principles of Peaceful Coexistence" put forward by China provides a basic code of conduct for dealing with problems between countries. Long-term assistance to third world countries has won wide praise from the people of the third world; China adheres to a peaceful and friendly foreign policy in international affairs and has won praise and respect from all countries in the world.

With the progress of society and people's constant pursuit of spiritual life, people spend more and more on entertainment and leisure, which provides unprecedented opportunities for the development of cultural industries.

Party committees and governments at all levels attach great importance to the development and prosperity of socialist cultural undertakings, vigorously develop cultural undertakings, create an appropriate and relaxed environment for the development of cultural industries, give necessary financial support, and formulate intellectual property protection policies, which provide favorable conditions for the rapid development of cultural industries.

2. Problems in the development of China's cultural "soft power";

Despite the rapid development of cultural undertakings in recent years, due to the late start, weak foundation and little experience, the development level of China's cultural industry still lags far behind the major developed countries in the west. The competitiveness of the international market is poor, and KFC, Nike, Korean drama and Japanese animation occupy most related industries in China.

Some cultural products are injected with commercial factors, which reduces their own quality and is at a disadvantage in the competition. The cultural market is not standardized, and the market is full of serious pirated cultural products and vulgar and unhealthy products.

The cultural deficit is serious. Take books as an example. Over the years, the proportion of China's book import and export trade is about 10: 1, which has a huge trade deficit. In terms of movies, there are few movies exported from China to other countries, while foreign movies with China cultural elements, such as Mulan and Kung Fu Panda, have extremely high box office.

Insufficient attention has been paid to cultural resources, and traditional cultural resources have not been effectively developed, protected and utilized, and have not been transformed into real cultural soft power.

3 to enhance the "soft power" of China culture countermeasures and suggestions

In western developed countries, cultural industry has not only become the key and pillar industry of national economy, but also an important source of foreign exchange, creating a large number of employment opportunities, attaching importance to cultural export, shaping international image, actively promoting cultural diplomacy and enhancing cultural influence.

First, recognize and respect cultural diversity, seek consistency in diversity, carry forward national spirit and enhance national cohesion.

Second, building national brands is a powerful weapon to enhance the "soft power" of China culture. The transformation from "Made in China" to "Created in China" may face a powerful offensive from foreign cultures, so it is particularly important to build a brand belonging to our nation and country. We should vigorously tap the excellent factors in Chinese culture, make use of our own resource advantages, and combine our increasingly mature industrial development model to vigorously promote national brands, strive to reduce the cultural deficit, and truly realize the transformation from "bringing in" to "going out".

Thirdly, the development of talent education is a solid foundation to enhance the cultural soft power of China.

The cultivation of talents provides a reserve force for the long-term development of Chinese culture and the improvement of the level of cultural "soft power".

Fourthly, cultural diplomacy is an important channel to enhance the "soft power" of China culture, and it has a far-reaching effect on absorbing and drawing lessons from world excellent cultures and prospering China's cultural undertakings.

Conclusion: The development of China's cultural "soft power" has experienced a process from initial to gradual development, in which its international status and influence have been continuously improved. Generally speaking, the development of China's cultural "soft power" is still in its infancy, and there are still many problems that need to be further solved, such as making development plans suitable for China's national conditions, inheriting national spirit, building national brands, and vigorously developing traditional cultural education. At the same time, actively participate in foreign cultural exchanges, actively implement a cultural foreign policy of equality, mutual benefit and friendship, and promote the rapid and healthy development of national cultural "soft power" construction.