Who can help me write a planning copy of a TV documentary?

Documentary planning copy of the 90th anniversary of the experimental middle school affiliated to Beijing Normal University. Label: promo documentary education classification: professional journals 1. Origin: In order to welcome the 90th anniversary of the establishment of the Experimental Middle School affiliated to Beijing Normal University and record this shining moment, the school decided to shoot a feature film on the occasion of the celebration to fully show the development, construction and glorious course of the school in the past 90 years. At the same time, on the eve of the 17th National Congress of the Communist Party of China, a gift was presented in the form of a feature film to show the school's exploration and contribution to the educational model and provide a forward-looking model and thinking for the in-depth development of the educational system reform in China. Purpose: The film should go beyond the scope of a school propaganda film and focus on the reflection on the development of education in China, not the accumulation of video materials, but the display of ideas. Putting schools in the historical background of social education and social culture is not limited to schools. We should not only re-examine yesterday's years from the perspective of China's history, but also have a global, present and future vision. The tentacles should go deep into the society and be vivid, true and non-theoretical. It should not be a simple historical statement, but should arouse thinking, thinking about the progress of modern education in China today compared with yesterday, thinking about the gap between our current education and world education, and thinking deeply about the most essential thing of education. Three. Content: The feature film has a wide range of contents, which basically includes the school-running concept, history and humanities, development process, social influence, social honor, team building, teaching reform exploration, model innovation, and future prospect. Because of the content, it will run through and undertake all parts of the whole article with a distinct theme. 4. Theme: Arouse educators' thinking and popularize the concept of universal education. 5. Target group: people from all walks of life who are concerned about education and mainstream social elites who have the right to speak. Sixth, the expression technique is mainly documentary shooting, supplemented by appropriate interviews and precious video materials. 7. Creativity: This film strives to combine the image propaganda film with the story feature film perfectly. It is not a simple pile-up of school achievements in regular school propaganda films, but tells the history, exploration and achievements of the school with extremely meaningful event stories, and connects the whole film with thinking as the key link. The whole idea is divided into two parallel lines of light and shade, which are "starting" first and then "connecting" and complement each other. Bright line: comprehensively show the historical evolution, development process, achievements and future thinking of the school. Dark Line: The film is based on the social and historical changes in China since modern times and the reform process of the education system after the reform and opening up. It is divided into four chapters: humanistic chapter, exploratory chapter, brilliant chapter and forward-looking chapter, with the keynote of "deep affection" for school history and humanities, "sadness" in exploration, "lyricism" and "passionate prospect" for brilliant achievements respectively. Eight. Duration: The duration of the feature film is 40 minutes. If the time is too short, it will lose its meaning because of its high abstraction, which will make the program lack of texture and make the highlights of the school not fully displayed; If it is too long, the audience will easily get visual fatigue from the feature film. If the film lacks storytelling and expressiveness, it will leave the audience with a "tedious" impression. Control in 40 minutes, it is easy to grasp each chapter, properly mobilize the excitement of the audience, and obtain the ideal communication effect. This is a length that can basically and completely describe the historical inheritance, educational exploration process, relevant background, relevant stories and description details of the school, and fully display it. This length of time is also conducive to the setting of the wonderful degree of the program divided by paragraphs. For example, a 40-minute program can be roughly divided into four sections, and each section has a relatively complete performance content, with its own suspense point, climax point and thinking point. 9. The general requirement is to shoot, record, edit and film in a focused, targeted and orderly manner at all levels of the school at all stages of development through the production of television and movies, so as to show the rich humanistic heritage of the school, highlight the unique style of the school and show the elegance of the school's determination to reform education. Fade the color of propaganda and preaching, enhance the affinity, ideological content and communication effect of the program with strong stories, and make the minority movies reach the effect of being accepted by the public. The style is straightforward, plain and unpretentious. At the same time, we should express contradictions and conflicts as much as possible, be vivid, have a strong speculative color, have ideological tension and height, and stimulate the audience to think. Therefore, the school-running concept, exploration, achievement and thinking are organically combined. X. Specific Requirements A. Documentary shooting should shoot paragraphs with plots and stories to capture details that can reflect the educational background of the times. B. the structure should pay attention to the complete and unified logical relationship between time and space. At the same time, we should pay attention to the handling of rhythm key points, the setting of suspense points and excitement points, and reasonably design the layout of these points in the whole film when editing to stimulate the audience's interest in watching. C. Interview Try to arrange the interview in a specific situation and state to ensure that it does not destroy the style of the whole movie. D. The commentary should be concise, not lacking in content; Language should be as plain, straightforward, objective and rational as possible. Language should be directed at the picture, with strong directivity, and make the film full of ideological passion through the strong visual impact of the picture. E. Tendencies, through reasonable selection of materials, interviews and editing, show a mainstream and cutting-edge school actively exploring in the field of social education in China today. XI。 Structure Description: 1: Total duration: 40 minutes.

2. Structure and film length distribution (subject to the final version):

● Title: 15 second, which is also the transition of four chapters in the feature film.

● Introduction: Introduction to the school concept, 1 min;

● Feature film: focusing on "humanistic inheritance, educational reform exploration, brilliant achievements and mode thinking (forward thinking)", * * * 36 minutes.

● End of the film: the future vision of the school, 2 minutes.

3. Style

● The audio-visual features of the film are dynamic live images, such as dynamic shots of fish swimming, passionate opening, background music at the end and beginning of the film or beautiful and soothing background music of the film, and powerful male voice-over.

4. Creative innovation:

The theme of the feature film is "humanistic inheritance, educational reform exploration, brilliant achievements and forward-looking thinking", which fully demonstrates the profound historical and humanistic connotation of the school. The school is based on humanities, constantly exploring new educational models and actively pioneering and innovating. Through the strong display of the school's achievements, with rich music and powerful male voices, it shows the enterprising spirit of the school to brave the wind and waves and dare to explore. The text is divided into four chapters, each chapter is led by one or several typical event stories, which can stimulate thinking, gradually show and stimulate the audience's interest in watching. ● In order to make the feature film more visible, each chapter presupposes four points: suspense point, excitement point, climax point and thinking point, which respectively carry the function of connecting and transforming. 5. Structure description

1) Title:

● Connect extremely rich, fresh and beautiful pictures with special effects (switching between blue sky, green school grass, energetic smiling faces of students, and characteristic scenes of modern teaching facilities, etc.). ), and export the name, Logo and motto of the school. The dynamic lens is used to quickly transform the brilliant achievements made by the school and the celebrities trained, such as the scene where the middle school students won the championship in the national children's swimming competition held by the school, reflecting the spiritual concept and achievements of the school in cultivating talents, thus introducing positive films.

2) Positive film:

From the introduction to this article, the specific contents are as follows: ● Humanities: ※ Starting point-Event Story: Celebration Date Democratic and open for comments. (Set suspense: Why change it? Event analysis: This event solved how to combine the school's historical humanities with the actual development, and reflected the great progress of the school's humanistic inheritance concept. From this, we can review the history and humanities of the school. Abstract: As a school, we can't overemphasize political ideology. Only by having a positive history can we better face the future education. Therefore, the original May 9th anniversary date should be September 5th before liberation. It can be said that the reversal of the Ninth Five-Year Plan is not a retrogression, but a face-up to the historical truth, which is a great progress in school education ideas and concepts. This incident triggered a photo review of the school's historical and humanistic heritage. ※. Through the historical pictures reflecting the historical evolution of the school, it shows that the school has a profound humanistic history. 19 17 was founded at the beginning of the new system. As the first girls' school in the history of China, modern education in China contributed to the construction of modern national education system in China, which has always attracted the attention of celebrities. There are some important events in the history of this school, such as Mr. Lu Xun's comment that women are not allowed to have their hair cut, the wave of dismissing principal Yang Yinyu, the children of many national leaders studying here, the children of many founding leaders often returning to their alma mater, the hardest hit areas of the Cultural Revolution, etc. ※. Through interviews with people and historical review, we can reproduce the historical humanities and brilliant achievements of the school. ※ Add historical male voice narration, dynamic lens and background music of related scenes to complete the presentation of the content. ※.

Think about it-what's the difference between a century-old school and a school after liberation? ※? How can a school better realize humanistic inheritance and creation? How to create the cultural quality and taste of school education? ● Exploration, ※ This part is the highlight of the feature film, which tells the story of the school's courage to explore and take the lead in practice in recent years. The breakthrough point is the "school uniform repetition" incident. (Set an interesting suspense) ※ Event analysis: The traditional dialogue meeting of the school fully embodies the democratic spirit of the school, reflects the good humanistic heritage of the school deeply influenced by historical and humanistic traditions, strives to create the cultural quality and taste of school education, actively builds a mechanism to help children grow up independently, and subtly conveys school values and modern talent concepts to students. Interview with Yuan Aijun's actual voice: "Let students know whether their suggestions are useful or not, and its significance is not just whether the suggestions are correct. ※. Mechanism, the very important period of human growth is in middle school, so the cultivation of fair competition and democratic participation consciousness is of great significance to the quality education of the school. ※ With the development of social diversification, cultural conflict will become the normal state of daily society, and learning to deal with problems with the concept of democracy and fairness is the most basic education. . School personnel training goal: "Be able to be a person, learn, do things and live. ※" "Only the north has barrels, so you can't lick wine." Today's first-class teaching concepts and practices in schools are not obtained by "looking forward and looking back", but by exploration and innovation that keeps pace with the times, by exploration and practice, by continuous thinking and investigation of the demand for talents in social and economic development, and by continuous research and adaptation to the needs of talent training with new ideas, new theories, new thinking and new educational mechanisms. The school has always attached importance to the exploration of basic education and the innovation of teaching reform, and has taken the lead in exploring and practicing moral education, curriculum setting and textbook compilation. Through interviews with people and historical review, this paper reproduces the original intention and specific operational ideas of some practical explorations made in that year, and reveals the importance and realistic far-reaching significance of the school's first exploration of educational reform. ※ Subtitles interspersed with pictures: colorful campus cultural life, diligent and innovative teacher team ※ Thinking point: How to comprehensively improve quality education by strengthening the system? A wonderful article. ※ This article is a natural extension of the last one. Breakthrough point-Event story: For example, the school was rated as the global star and the national children's swimming champion, which made outstanding performance in other national competitions. Narrator: Many projects of our school have won prizes in international competitions for many times. On the basis of rethinking the national sports system, we have contributed to the society a new mode of training talents by combining sports with education. ※. Put the value of the school on how to better meet the needs of society. Flashback the excellent historical achievements of the school and the wonderful moments of outstanding people with picture subtitles. The content will be displayed by emotional male narration, dynamic lens and sweet and fast-paced background music. ※. Close-up pictures such as teacher-student communication, interactive teaching, intimate, beautiful and soothing music, forceful male voice narration and dynamic lens will be arranged for display. ※. Thinking: How to better train talents who meet the needs of society and the trend of internationalization? ※? ※? ● Forward-looking articles: ※ Starting point-one of the event stories: the admission quota of Tsinghua Peking University is suddenly reduced (setting suspense) ※ Starting point-the second event story: the school's adult ceremony and the pioneering work of Chinese traditional culture festival ※ Narrator: the school actively integrates into the world education trend, no longer focusing on the admission quota of Peking University and Tsinghua, but actively responds to the needs of international talent training and builds an international through train for the school. On how to face internationalization and cultivate international talents, the school believes that the more international talents, the better the traditional cultural foundation. Confucius, an educational thinker in China, said, "My Tao is consistent." Every change and ups and downs of a school has its background, but there is also something constant, that is, the essence of education remains unchanged. Education is an idea, and education is also a practice. The school has been actively committed to exploring the most essential things of education. Highlight: The highlight of Bill Gates' visit to the school. Bill actually said, "This is my first visit to a middle school, and I can tell you that I graduated from it", and * * * planted a tree of "digital age". ※. Interview the student who is closely related to Bill Gates and tell him his understanding of talents. The headmaster interviewed the truth: "A high-quality school should contribute a mode of cultivating talents for the society. ※. Close-up pictures such as subtitles of related keywords, international and foreign affairs exchanges of the school, traditional humanities construction, etc., strengthen the concept of the school, and arrange beautiful and soothing music, forceful male narration and dynamic lens to show it. ※. Think about it: What is the most essential thing of education? ※? What should a really good education give people? Interview between President Yuan Aijun and authoritative education experts. The end of the movie-the vision of the future;

● Switch shots on the basis of thinking about exploration articles. The connotation and sound effects of the picture echo the introduction part, which strengthens the intensity of the whole film and pushes the whole film to a climax, fully demonstrating the school's style of constantly exploring and innovating and maintaining the momentum of progress. So as to further enhance the image of the school and describe its development blueprint and bright future. Finally, the company name, Logo and school slogan were launched again to deepen the audience's impression. In view of the fact that the selection of creative scripts and activity materials for the above feature films is an important link that cannot be ignored, it needs to be further determined after in-depth communication and collective planning with the school.

12. Film products: In order to better meet the broadcasting needs of schools with inconvenient transportation, it is planned to produce two 40-minute image feature films and eight-minute image propaganda films. These two films were produced in Chinese and international versions respectively to meet the needs of international exchanges between schools. 13. Interviewees: (In no particular order) The current principals and former principals are typical children of new and old teachers (famous teachers) representing national leaders: Lin Doudou and other graduate students: Wang Han, students facing Gates and outstanding talents such as champion athletes trained by the school. Officials from the Ministry of Education, top experts and scholars in the field of education and other relevant people from all walks of life are related to the feature film incident. ※ Technical requirements for feature films Program content: The subtitles of all programs are simplified Chinese characters, and the actual voice subtitles, interviewees, journalists' names and other subtitle fonts are in bold and white characters. All kinds of corner marks shall not appear in the program. The beginning and end of the program are all dark, and the dark process is 1.5 seconds. Program production: broadcast-grade BETACAM series equipment is adopted. The producer provided two tapes of BETACAM/SP, one in Chinese and one in international. ※. Chinese version: Channel 1 mixed channel, including commentary, real sound, music and effects. The second channel is the sound channel, including actual sound, music and effects (the sound effect of this channel is synchronized with the sound effect of the first channel). ※. International Edition: No subtitles. Please leave the first channel blank for international production in the future. ※. The second channel is the sound channel: it includes actual sound, music and effects. Program length: actual program length: exactly 40 minutes (counting from 60 seconds after the color bar and 30 seconds after the black background until the end of the credits). Video: The video oscilloscope shows that the total signal is below 0.7, and the instantaneous signal does not exceed 1.0. ※. Time code: The time code (TC code) of the program is required to be continuous (from 00: 00: 00: 00) from the beginning of the color bar to the end of the black field at the end of the film. ※. Title: Title color bar for 60 seconds (zero order is required, i.e. oscillating sound). ※. ※ Black background for 30 seconds, then leave 15 seconds to insert at the beginning of the column. End of credits: 30 seconds after the end of credits with black background. The cast list is only for the main creative personnel, and each type of work can't be more than 2 people, and the duration can't exceed 8 seconds. ※.