Traditional Culture Encyclopedia - Traditional stories - Why are traditional crafts becoming less popular?
Why are traditional crafts becoming less popular?
In fact, for the "old", must be after a lot of time precipitation and market competition to stay, and even some in their own industry has been widely recognized, like the domestic old, there are many, such as the whole Jude, the dog with these, but for these things why is the attraction of young people now greatly reduced! The company's business is not a big one, but it's a big one.
In fact, on the one hand, it is a big store, because it is a long-established, so it is full of price, such as Quanjude a duck price can be bought to more than 200, before it was also exposed to the income of the high service fee, which also led to the Quanjude's reputation declined for a time, and then only through the price of the self-degradation to regain the consumer's word of mouth.
Secondly, it is because the old service is really general, why do you say so, it is still the problem of service fees, it is reasonable to say that the old business can be understood, but the service should also keep up. Unfortunately, many of the old with their own brand, is in accordance with the normal mode of a service.
The last is innovation, this point for many old, they just need to keep their own brand on the good, but today's young people for those who have precipitated things, does not seem to be cold, to attract them instead of those novelties. So it requires these brands to keep up with the times, to be able to develop new products to adapt to young people's preferences while sticking to their own characteristics.
In the once technologically underdeveloped social environment, handicrafts in daily life has a pivotal position in many aspects of life, food, clothing, housing and transportation can not be separated from the traditional handicrafts. So, in an era when not everyone can enjoy education, a skill has become the way out for many people to enhance their competitiveness. Therefore, many people choose to learn traditional crafts. Moreover, learning traditional crafts is not overnight, very much about the day-to-day exercise, many are at a young age to learn from a master.
The reason why traditional crafts are still remembered by people today is that the objects made with hands are not only exquisite, but also represent a culture. Each item is created with the heart and hands, and has a soul. And because it needs to be refined by the hands of craftsmen, the selection of materials is very careful about the quality, which is why modern people often say that handmade things are of good quality. However, from another point of view, it also reflects the reason why traditional handicrafts are bound to be replaced, that is, the high cost of labor and materials, and can not be produced in large quantities, which can not satisfy the demand of the people, nor can it quickly promote economic development.
When technology comes into people's lives, it greatly improves the efficiency of production and, at the same time, reduces the cost of production. Let more people can be used, and even constantly replaced, the traditional craft will inevitably only be replaced by technology. Today, the traditional craft is more of a culture and history of respect, rather than survival skills, which is many young people are not willing to inherit the traditional craft of the most fundamental reasons.
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