Traditional Culture Encyclopedia - Traditional stories - What is the media? What are the classifications?

What is the media? What are the classifications?

Media refers to the media that spreads information. It means that people use tools, channels, carriers, intermediaries or technical means to transmit and obtain information. Media can also be regarded as all technical means to realize the transmission of information from information sources to recipients.

The four traditional media are television, radio, newspapers and weekly magazines. In addition, there must be outdoor media, such as advertising space for street sign light boxes.

With the development of science and technology, new media, such as IPTV and electronic magazines, are gradually derived.

Extended data:

Media mainly has the following functions:

1. Supervise and correct undesirable phenomena.

2. Coordinate social relations.

3. Inherit culture.

4. Provide entertainment.

5. Guide the public.

6. Disseminate information.

Media refers to the physical carrier of information (that is, the entity that stores and transmits information), such as books, wall charts, disks, optical disks, tapes and related playback equipment.

Another meaning refers to the expression (or communication) form of information, such as words, sounds, images, animations, etc. The medium mentioned by multimedia computer refers to the latter, that is, the computer can not only process information such as words and values, but also process various forms of information such as sound, graphics and TV images.

Baidu Encyclopedia-Media