Traditional Culture Encyclopedia - Traditional stories - How to make corporate culture wall

How to make corporate culture wall

In addition to other forms of spatial expression, as far as the cultural wall itself is concerned, it generally includes: enterprise introduction, enterprise development process, business/product display, corporate cultural content (vision, values, business philosophy, code of conduct, etc.). ), employee/team style display, enterprise honor display, publicity column, etc. Of course, different companies will have their own cultural content according to the actual situation. For example, sales-oriented companies may have performance comparisons. The simplest way to introduce a company is to present a company profile, but the more interesting way is to introduce the company in a form that conforms to the corporate culture.

Enterprise memorabilia

Corporate memorabilia generally refers to the development history of the enterprise, so that visitors and employees can understand the enterprise more deeply, identify with the enterprise and follow it. The content of memorabilia can be presented according to different corporate cultures, and different main lines can be selected according to the development history of products/businesses, the growth trend of employees, the most cultural and historical events of the year and the trend of global territory expansion. For many enterprises, the small story of the founding team's entrepreneurship that year is also acceptable.

Business or product

Display the business or products of the enterprise on the cultural wall. The slogan of the business section boosts morale, and the product-related scenes show the working status. Products can not only show the current products, but also show the development of products, and can also present the recent business trends by posters or other forms in different sections.

Corporate culture concept

The presentation of corporate culture concept is the most common and diverse in the cultural wall. Its content can include vision, mission, values (keywords, interpretation) and so on, and there are many forms.

Employee style/team presentation

Team presentation can also be seen as an employee world or honor wall.

Here, you can commend outstanding employees and teams, and also put the work, life and league building of teams or employees on the wall in an instant. Some enterprises directly put the important moments of the enterprise into a team to show photos on the wall. A cultural wall with a sense of participation will further stimulate employees' sense of honor.

If you need to show the honor of the enterprise, you can set up a special exhibition area or display cabinet rack. Placing honor plaques, trophies, certificates and souvenirs. If you have multimedia equipment, you can also play corporate videos.

publicity column

If you want to save costs, you can use LED display or advertising machine. Of course, the design style should be consistent with the corporate culture and atmosphere. Where the contents need to be changed, you can use wooden boards or magnetic plates, or you can use blackboards or whiteboards.

Cultural exhibits

If the enterprise has a budget and a place, it can set up a cultural exhibition area, and items with cultural significance will have more emotional impact.

The above sections do not necessarily exist in a single form, and the combination of various contents can better show the corporate culture.

For example, the combination of business/products and values is manifested on the cultural wall, which can better convey corporate culture;

Corporate memorabilia can also be combined with business/products. The birth of a product is a memorable event.

The presentation of values is combined with team presentation, and values are conveyed through team deeds.