What is the national tide?

National tide is a trend that combines traditional culture with modern trend aesthetics. It is also a phenomenon, which has the genes of China culture and tradition, is integrated with the current trend, has a sense of fashion, conforms to the trend aesthetics of most audiences, and is deeply loved by many young people. The "tide" of "national tide" does not belong to a specific field or a fixed industry. It can be a movie, a vision, a sound, even a comic book, a tide play and so on.

The national tide is the brand's deep application and combination of China culture, representing the deep integration of China's aesthetics, cultural elements and modern front-end fashion. This is a "stylized" new lifestyle and product innovation system, based on the extraction and reconstruction of China cultural elements. Brand planning, cultural export and star effect are behind the rise of the national tide, but in essence, they cannot escape the founders' confidence in the country's economic development. The recognition and recognition of China's traditional culture is a convenient and effective shortcut for more young people to recognize "Made in China" and let people all over the world know "Made in China".