Traditional Culture Encyclopedia - Traditional stories - publicity programme
publicity programme
Article 1 of the publicity plan 1. Guiding ideology:
In order to further enhance all teachers and students' awareness of language standardization and participation in the promotion of Putonghua, and promote the continuous deepening of the standardization of Putonghua and language, with the goal of creating a harmonious language life adapted to a harmonious society, we will comprehensively and deeply publicize the national language laws and policies, actively guide all teachers and students in the school to establish a scientific language concept, and solidly improve their awareness and ability to speak Putonghua and use standardized words, so as to create a good language environment for improving school cultural taste and creating characteristic schools. According to the spirit of the document "Notice of the Ministry of Education and other nine departments on Launching xx National Publicity Week for Promoting Putonghua", combined with the reality of our school, this plan is formulated.
Second, the activity time:
20xx September 15 to September 2 1 day
Three. Activity theme and slogan:
The theme of this year's promotion week is: speak Mandarin well and realize your dreams.
Fourth, the purpose of the activity:
Through this popularization week, we will guide the teachers and students of the whole school to develop good habits of using words and sentences on campus, and further create a language atmosphere of "speaking standard Putonghua and writing standardized Chinese characters" among the teachers and students of the whole school; In order to build a harmonious campus, create a characteristic school and create a good language environment.
Verb (abbreviation of verb) organization and implementation;
The school's moral education department, the Youth League Committee, the Chinese teaching and research group and the student union are responsible for organizing, planning, publicizing, planning, supervising, implementing, inspecting and evaluating the activities of the popularization week. The class teacher in charge of each class is responsible for organizing and implementing various specific activities and sorting out relevant materials and reporting them to the school.
Content and arrangement of intransitive verbs;
(A) publicity and mobilization, and create an atmosphere
1. Speech under the national flag: On September 15, the mobilization speech under the national flag was used for special publicity, to publicize national laws and regulations and the significance of popularization, to raise the awareness of all teachers and students on the standardization of language and characters, and to mobilize all teachers and students to actively participate in the popularization week.
2. Wall Newspaper Publicity and Campus Broadcasting: During the Popularization Week, posters in classrooms of all classes prominently publicized and promoted the slogan of Putonghua, the popular song "Speak Mandarin Well" was broadcast on campus radio, and the slogan "Speak standard Putonghua and write standardized Chinese characters" was displayed on campus electronic screen to create a good popularization atmosphere.
3. Read the popularization proposal: On September 15, the flag-raising ceremony duty class issued an initiative to all teachers and students, and the students conveyed the initiative to their parents. Through the interactive form of "school-student-family", we will strengthen publicity, expand influence and widely publicize the significance of popularizing Putonghua.
(two) to carry out the "seven one" activities.
1, Theme Class Meeting: Each class will hold a theme class meeting on "Speaking Mandarin well and building a harmonious campus". Students can write and perform small scripts, or hold meaningful speeches and recitation competitions. Let the theme of "standardizing the use of the national common language and carrying forward China's excellent cultural traditions" enter the campus and the classroom, and let the standardization of the use of the Chinese language and the inheritance of China's excellent cultural awareness penetrate the hearts of teachers and students.
2. Carry out a "woodpecker error correction" activity: use the time of writing class to carry out the "Little Doctor who standardizes words" activity in groups to find out the mistakes in using words in homework. And extend the activities outside the school, be a conscientious person, find irregular words on blackboard newspapers, publicity windows and shop signs and make records (students with cameras can make records).
3. Carry out a "I teach parents" activity: the school calls on students to carry out popularization and publicity in society or families, use what they have learned to correct the phenomenon of incorrect dialects, dialects and words in families, and realize the two-level promotion of "one student drives a family and one family drives a group".
4. Carry out classic poetry reading contest: each class uses the morning reading time to carry out classic reading activities, and then the grade organizes inspections and selects "reading stars". (You can also combine Chinese teaching to carry out activities such as speeches and textbook drama performances. )
5. Carry out a demonstration activity of teachers' basic skills (pen and ink, Putonghua): Teachers use Putonghua as the teaching language in class, and the writing norms such as writing on the blackboard, preparing lessons, and criticizing homework will be included in the regular assessment.
(iii) Summary of activities
After the activity, the school should commend the outstanding classes and individuals in the activity, set an example, and form a good atmosphere of using Putonghua and writing standardized words in our school. After that, our school will continue to carry out related activities, continue to optimize the campus language environment and form a distinctive campus culture.
It is everyone's responsibility to promote Putonghua. Schools should give full play to the role of language and writing work, and teachers and students should start from themselves and from now on to form a conscious habit of speaking Putonghua, so that Putonghua can become the language of campus and life. It is hoped that all teachers and students will actively participate in the "popularization" activities, so that the civilized fashion of "speaking Mandarin and writing standardized words" can continue in campus, family and society.
The second part of the publicity plan belongs to all units: According to the Notice of the Corps Disabled Persons' Federation on Launching the18th National Publicity and Education Activities of "Love Ear Day" (X Disabled Persons' Federation Letter [20xx]X), all units should conscientiously carry out the publicity and education activities of "Love Ear Day" in light of the actual situation. All units shall report the activity summary and pictures to Xiong Office of the Communist Youth League Disabled Persons' Federation in time before 20xx 10. The related work of the18th National "Love Ear Day" publicity and education activities is hereby notified as follows:
I. Theme of the event
"Deafness prevention, accurate service".
Second, the timing.
18 National "Love Ear Day" 20xx.
Third, pay attention to publicity and implementation
The National Action Plan for Disability Prevention (20xx-20xx) vigorously publicizes the importance of preventing hearing loss and disability caused by birth defects, developmental disorders, diseases and injuries, and comprehensively promotes hearing screening for newborns; Vigorously publicize the great significance of accurate rehabilitation services for the disabled, promote rehabilitation assistance for children with hearing disabilities and hearing aid adaptation for adults with hearing disabilities, and implement the requirements for full coverage of accurate rehabilitation services; Vigorously publicize the knowledge of ear care and health care, enhance people's awareness of ear care and health care, and develop good habits of scientific use and health care.
Fourth, the job requirements
Strengthen organizational leadership. All units should carefully plan the publicity and education activities of the18th National "Love Ear Day", and actively publicize and organize the publicity and education activities of "Love Ear Day" with rich contents and various forms in combination with activities such as national health check-ups, lectures on health knowledge, and visits and exchanges of "national unity and family".
2. Strengthen publicity and reporting. During the publicity and education activities of "Love Ear Day", all units should increase publicity and reports on lectures and consultations related to "Love Ear Day" and ear protection through TV, newspapers, websites and other news media.
All units 18 The work summary and electronic picture summary of the National "Love Ear Day" (the picture and abstract are separated) shall be submitted to the Xiao Xiong of the Communist Youth League Disabled Persons' Federation before June 20xx 10.
Verb (abbreviation of verb) propaganda slogan
-Deafness prevention and accurate service-Establish an integrated service model of "early detection, early intervention and early rehabilitation"-Implement accurate rehabilitation for hearing-impaired people and build a well-off society in an all-round way-Popularize knowledge of ear love and enhance awareness of ear protection-Deafness prevention focuses on popular science, and deafness treatment focuses on accuracy-Pay attention to comprehensive rehabilitation of hearing-impaired children-Improve prevention of hearing disability.
Publicity plan Article 3 All townships and directly affiliated units:
In order to further implement the "People's Republic of China (PRC) Administrative Licensing Law", the county decided to launch the "Administrative Licensing Law Publicity Month" in May, and determined May 14 as the publicity climax day. Combined with the actual situation of our county, this plan is formulated.
I. Organizational structure
Team leader: member of the Standing Committee of the county party committee and executive deputy county magistrate of the government.
Deputy leader: the first person in charge of the Supervisory Committee and the first person in charge of the Propaganda Department.
Members: heads of various government departments (including regulatory units)
Second, the propaganda content
Mainly publicize the administrative licensing law, supplemented by other administrative laws (all functional departments publicize their own laws). The Administrative Licensing Law mainly publishes the following contents:
1, the significance of administrative licensing law;
2, the basic principles established by the administrative licensing law;
3. The important system established by the administrative licensing law;
4. The rights enjoyed by citizens, legal persons and other organizations when the administrative organ implements the administrative license;
5. Responsibilities and obligations of administrative organs in the process of implementing administrative licensing;
6, the administrative organs to implement the administrative licensing procedures;
7, the provisions of the administrative licensing fees;
8. The influence of administrative licensing law on government management.
Third, the way of publicity.
1, leading the TV talk; 2. Hold TV special topics; 3. Open up newspaper columns;
4. Hanging banners; 5. Write wall newspaper and blackboard newspaper; 6. Post colorful slogans;
7. distributing leaflets; 8. On-site answer and consultation; 9. Other publicity methods.
Fourth, the form of activities.
Publicity activities should be carried out in a combination of decentralization and centralization. In addition to decentralized independent publicity, all township and county-level units should organize a large-scale centralized publicity on May 14. The specific requirements are as follows:
(a) all towns and villages should organize publicity and consultation activities on the administrative licensing law in front of the government and in the main streets.
(2) All units directly under the prefectural government focus on Fu Qian Street and Meihua Road for publicity. The specific matters are arranged as follows:
1. The publicity activities of Fu Qian Street are led by the Bureau of Land and Resources, and the participating units are Development Planning Science and Technology Bureau, Transportation Bureau, Water Conservancy Bureau, Family Planning Bureau, Agriculture Bureau, Personnel Bureau, Civil Affairs Bureau, Finance Bureau, Industry and Commerce Bureau and Construction Bureau. The specific division of labor is as follows:
① Each unit issues 20xx leaflets;
② The Bureau of Land and Resources is responsible for setting up a consultation point in front of the National Land Building and organizing 10 people to participate. The consultation point is presided over by the Legislative Affairs Office, with the participation of the above-mentioned units and 4 participants from each organization;
(3) Personnel Bureau, Construction Bureau, Transportation Bureau, Industry and Commerce Bureau and Civil Affairs Bureau are responsible for hanging banners in the streets near the office, among which the banner of Personnel Bureau is hung in front of the county government building;
(4) The Development Planning Science and Technology Bureau, the Water Conservancy Bureau, the Family Planning Bureau, the Agriculture Bureau and the Land and Resources Bureau are responsible for posting 20 colorful slogans in front of the street.
2. The Meihua Road publicity campaign is led by the Health Bureau, and the participating units include the Economic and Trade Bureau, the Education, Culture and Sports Bureau, the Safety Supervision Bureau, the Forestry Bureau, the Environmental Protection Bureau, the Quality Inspection Bureau, the Public Security Bureau, the Labor and Social Security Bureau, the Narcotics Control Bureau and the Legislative Affairs Office. The specific division of labor is as follows:
① Each unit issues 20xx leaflets;
② The Health Bureau is responsible for setting up consultation points on the Banqiao and organizing 10 people to participate. The consultation point is presided over by the Legislative Affairs Office, with the participation of the above-mentioned units and 4 participants from each organization;
(3) Forestry Bureau, Safety Supervision Bureau, Quality Inspection Bureau, Education, Culture and Sports Bureau and Public Security Bureau are responsible for hanging banners on Meihua Road near the office, among which the banners of Forestry Bureau are hung in front of the county hotel building;
④ The Environmental Protection Bureau, the Economic and Trade Bureau, the Labor and Social Security Bureau, the Drug Control Bureau and the Legislative Affairs Office are each responsible for posting 20 colorful slogans on Meihua Road.
Five, the propaganda of administrative licensing law reference slogan
1, licensed according to law, benefiting the country and the people;
2. Standardize administrative licensing and strictly administer according to law;
3. Make good use of licensing rights and undertake licensing responsibilities;
4. The promulgation of the Administrative Licensing Law is another symbol of China's democratic politics;
5. Power is linked to responsibility, and power is decoupled from interests;
6, administrative licensing in principle, no charge;
7. Give people the right to know about administrative license;
8, efforts to practice the rights and obligations stipulated in the administrative licensing law;
9. Faithfully implement the administrative license;
10, the administrative licensing right is given by the people;
1 1, the administrative license should be open, convenient and clean;
12, licensed according to law, service first;
13, study and implement the administrative licensing law;
14, law enforcement is for the public and licenses are for the people;
15. Permission comes from and serves the people. publicize
Towns and units should conscientiously implement the specific work determined in this plan, and report the publicity activities to the office of the leading group for the implementation of the administrative licensing law in the county (the office is located in the county legislative affairs office). All news media should report publicity activities in a timely manner.
April 17, Oxx.
The fourth part of the publicity plan is to further publicize the Surveying and Mapping Law of People's Republic of China (PRC) and the Regulations on Surveying and Mapping Geographic Information of Jiangsu Province, popularize the legal knowledge of surveying and mapping, and show the position and role of surveying and mapping geographic information in economic and social development. According to the requirements of the Notice of the Provincial Surveying and Mapping Geographic Information Bureau on Launching the 20xx Surveying and Mapping Law Publicity Day and the National Land Awareness Publicity Week (Su Ce [20xx] No.90), combined with the specific situation of our city,
First, this year's publicity theme
Strengthen the consciousness of national territory and protect beautiful China together.
Second, the main content of publicity
From August 25th to September 5th, during the period of 10, we mainly publicized the following three aspects: First, we thoroughly publicized the surveying and mapping law and the provincial surveying and mapping regulations, and publicized that the surveying and mapping geographic information achievements were protected by law; The second is to publicize the important role of the legal construction of surveying and mapping geographic information in maintaining the map market order, national territorial dignity and national security, and constantly strengthen the concept of rule of law of administration according to law and surveying and mapping according to law; The third is to publicize the map culture, popularize the knowledge of surveying and mapping, and let more people understand the important role of surveying and mapping geographic information in economic and social development.
Three. Main activities and responsible units
1, in late August, according to the mapping publicity work plan, organize a meeting to arrange the specific work of publicity activities. By the Cadastral Minerals and Surveying and Mapping Management Section.
2. On August 29th, the publicity theme activities of "8.29" Surveying and Mapping Law were concentrated.
① Set up a publicity point in Wuyue Square, arrange photo exhibition boards and distribute publicity materials such as national maps and maps. On-site prize-winning questions and answers were held and a lottery was held. There are 5 first prizes, 30 second prizes, 30 umbrellas, 60 third prizes and a teacup. It consists of the Bureau Office and Cadastral Minerals and Surveying and Mapping Management Section.
② Use the electronic big screen of Wuyue Square to play the propaganda film "Surveying and Mapping Law and National Territory Consciousness" shot and produced by China Surveying and Mapping Publicity Center. It consists of the Bureau Office and Cadastral Minerals and Surveying and Mapping Management Section.
(3) Posting brochures and hanging banners in front of the office buildings of bureaus, directly affiliated institutions, institutes (sub-bureaus) and surveying and mapping geographic information units. It consists of the Bureau Office, Cadastral Minerals and Surveying and Mapping Management Section, subordinate institutions, research institutes (sub-bureaus) and surveying and mapping geographic information units.
(4) Prepare and send short messages of surveying and mapping to all cadres and workers of the bureau and employees of various surveying and mapping geographic information units. It consists of bureau office and surveying and mapping geographic information unit.
⑤ Publish propaganda slogans and update surveying and mapping columns at local stations, and use WeChat Weibo to publicize surveying and mapping laws and regulations. It consists of the Bureau Office and Cadastral Minerals and Surveying and Mapping Management Section.
3. In early September, a seminar on national territorial awareness publicity and education was held in cooperation with the National Territorial Awareness Publicity Week. By the Cadastral Minerals and Surveying and Mapping Management Section.
Fourth, the job requirements
1, we should attach great importance to the publicity activities of surveying and mapping law. All units should carry out their duties, ensure that all publicity activities are implemented, and strive for leadership support, increase publicity efforts, and improve the level of publicity.
2. Carry out various forms of publicity activities. Publicity activities should give full play to the role of the media, through online and offline linkage and other forms of publicity activities, broaden publicity channels, innovate publicity methods, attract public participation, create publicity momentum and enhance publicity effects.
3. Make a summary. Photos, videos, texts and other materials related to publicity activities of all units shall be submitted to the office of the Bureau in a timely manner in the form of press releases and special reports. After the activity, the Cadastral Minerals and Surveying and Mapping Management Section of our bureau should conscientiously sum up and submit the summary materials of publicity activities to Nantong Bureau and Jiangsu Surveying and Mapping Geographic Information Bureau before September 7.
Item 5: Summer is the best time to treat winter diseases, and the theory of traditional Chinese medicine is "treating cold diseases in summer".
65438+
2. The promotion period is: month to month, and the rash sitting time is month.
* * * * * In order to thank the new and old customers, the old Chinese medicine training hall was grandly launched in this hot season.
A) The original price of "Three Clearances and One Supplement" health care package is 698 yuan/time, and now the experience price is 398 yuan/time! (The commission will be awarded to employees at RMB 100 per set, and will be distributed early the next day. )
B) Give them as gifts: once for the head, once for the hands, once for the feet and once for the facial protection.
Value-added service is Qizhi's intimate service to you!
3. During the activity, VIP customers who buy experience coupons or old Chinese medicine boxes can enjoy:
A) Face-to-face expert consultation with Professor Zhu Wenlian, the founder of Yangjingtang, requires an appointment in advance, and provides the name and date of birth;
B) You can also enjoy the lucky draw and win 100% bonus. (All prize-winning manufacturers have distribution)
4. Publicity copy: You can cooperate with Meitu.
Old Chinese medicine training hall: Sanqing, Yiqi,
Eliminate moisture, cold and turbid gas in the body, treat common cold diseases in summer, regulate sub-health, improve chills in hands and feet, irregular menstruation, shoulder and neck pain, and improve symptoms such as three highs and thick waist circumference.
5. * * * * Focus on the existing old customers, and the invitation forms can be diversified, such as (SMS, phone, card, etc. ), and each form should be carried out step by step for more than three times.
6. Establish a detailed customer file system: customers are our banks, and managing our customers means managing our wealth.
7. Key training for employees of the whole company: (mentality, goals, professional knowledge, professional technology, cohesion, sense of team honor)
8. The goal is to invite 30 customers and clinch 25 deals, and design season cards (3 sets), semi-annual cards (6 sets) and annual cards (10 sets).
2 target year cards, 5 semi-annual cards, 8 season cards and 2 sets of 10 cards: sales kit 2 *10+5 * 6+8 * 3+10 * 2 = 94 sets * average 3,000 yuan = 282,000 yuan.
The sitting process of old Chinese medicine practitioners
I. Before the meeting: (10 days)
1, explain the meeting process and determine the time with the person in charge of the store.
(1) The purpose of this activity, the meeting process, and the required materials (arrange individuals for specific matters).
② Reward system
③ personnel cooperation
④ Set goals (teams do PK activities, and teams with good performance are rewarded).
⑤ Publicity (banners, posters, posters, short messages, etc.). )
2, training product technology theory speech, invitation, sales speech, talk about symptoms and reactions, introduce patients (form making and filling, list, birthday).
3. Organize text messages and telephone invitations, send them to physical therapists, and organize customer files (the company's beauty instructor helps store employees organize themselves and check customers A, B and C).
5. Promotion activities should be prepared until the day of rash, and participants should be invited.
6. Three days before the meeting, the person in charge of the store urged the relevant physiotherapists to send text messages to all interested customers (those who didn't come during the activity but were very strong) to invite them again.
7. Prepare all materials (lottery box, gifts, tea, etc.). ) two days before the meeting.
(1) the American guide urged the store manager and related beauticians to call or send text messages to confirm the number of participants (the exact number) and inform the guests of the time when the staff will come, and there must be no mistakes.
(2) And sort out the details of participating customers and everything related to them (such as family, marriage, children, what projects have been done before, etc.). ) give it to the patient.
8. The night before the meeting
(1) have a small meeting to determine everyone's work (such as who gets the watch and who pours the tea, etc. ) and the next day's cooperation and makeup. Don't be late. Check whether all the materials are ready for the next day to make sure they are correct.
(2) venue layout, all products of the old Chinese medicine training hall should be placed on display cabinets (balloons, etc. )
Two. Meeting duration: (1-2 days)
1, check everyone's makeup first.
2. Everyone's cooperation and passion have rendered the atmosphere.
3. Tea, fruit, etc. Wash it clean.
4. when you are a guest, you can't push big orders and push small orders.
5. Summary of the meeting
6.* * * How many goods have been sent, how much cash has been recovered, what is the balance, how much must be returned, and what should I do next?
Third, after the meeting (documentary)
1, which clients, which courses of treatment, what to do, how to do it, what to do later, leave the contact information of the beautician, and keep abreast of the situation of the guests.
2. Those who see the failure, or just buy a small order, continue to follow up.
It's time to do it next time
4. Personnel arrangement
Chapter VI of the Publicity Plan I. Purpose of the activity
In order to carry out the new "Safety Production Law" study and publicity activities carried out by the County Education Bureau in the county education system, mobilize teachers, students and parents to participate extensively, and push the "National Safety Production Month" activities of the whole school to * * *.
Second, the activity time
20xx65438+February 1.
Third, the organization of activities.
Xx county Xx middle school
Fourth, the venue
Xx county Xx middle school
Verb (short for verb) is the theme of the activity.
Study and implement the new law to enhance safety awareness
Activity of intransitive verbs
1. Publicize the knowledge of laws and regulations related to production safety;
2. Carry out the prevention and emergency treatment of safety accidents inside and outside the school, provide legal support for safety accidents inside and outside the school, and publicize and consult safety and health knowledge with students as the key objects;
3. Publicity and consultation on common sense of safe electricity use;
4. Publicity and consultation on health food safety-related knowledge;
5. Traffic safety knowledge publicity and consultation;
6 fireworks safety knowledge publicity and consultation;
7. Publicity and consultation on winter safety knowledge.
Seven, to participate in departmental activities
Departments undertaking consulting tasks: Political and Educational Affairs Office, Guidance Office and Logistics Office.
Eight. Scenario and service requirements
Set up a consultation desk and a safety production knowledge display board to distribute safety production-related information such as drowning prevention, traffic safety, food hygiene and safety, prevention and control of infectious diseases, disaster prevention and mitigation, and fire safety.
Nine. job requirement
Each class and room should, in light of the actual situation, carry out consultation day activities in a targeted and professional manner, set up publicity and consultation desks for safety-related laws and regulations, and distribute leaflets, so as to create a strong safety-related atmosphere.
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