Traditional Culture Encyclopedia - Traditional virtues - What's the difference between a daily newspaper and an evening paper?
What's the difference between a daily newspaper and an evening paper?
In the world, it is difficult to find a country where evening newspapers are as popular as China. In recent years, evening papers have always accounted for more than half of the top 10 newspapers in China. The prosperity of evening paper is a major change in China newspaper industry. After the "Cultural Revolution", the Evening News brought the China newspaper home from the office, and the era of a cup of tea and a newspaper in the office passed. According to how many years the newspaper industry has dominated, Evening News has been in China for many years. Compared with national newspapers, evening papers are generally based in cities and active in some cultural areas. Although there are traditional "Four Heavenly Kings" and emerging "Four Little Dragons" in the evening papers, in fact, these newspapers are cross-regional evening papers, not national evening papers. Some major newspapers also tried to run a national evening paper, but they failed. This explains the geographical closure of the evening paper from another aspect.
Compared with the city's daily newspapers, most evening papers are not organ newspapers, but are closer to the citizens, appearing with a "soft" face and emphasizing social news. Although there is not only one newspaper in many cities in China, in the past, the competition in various places was mainly around daily newspapers and evening newspapers, and this competition was conducted under unequal conditions.
So now the tide of metropolis daily and morning paper has brought great impact to the evening paper. Personally, I think the rise of a new round of metropolis daily is a sign of the relative industrialization of China newspapers. The so-called relative industrialization refers to the limited industrialization with China characteristics, which is characterized by local and partial industrialization, and it is an industrialized operation that excludes private capital, foreign capital and social capital. It stands to reason that literally, the suffix "Hua" should have a complete meaning. However, in China, the three suffixes "Hua", "Xing" and "Xue" are frequently used, which affects our academic terms.
At the same time, the upsurge of metropolis newspapers and business newspapers has also brought a by-product, that is, tabloidization, that is, tabloidization. The outstanding feature is that newspapers have become a tool to make money, and hype news has become a common means. The tabloidization mentioned here does not refer to the size of the newspaper layout, but to the stars, scandals and hype of the newspaper content.
As far as the United States is concerned, monopoly has caused the phenomenon of one city and one newspaper. In China, the competition for more newspapers in one city has just begun. In Chengdu, Evening News, Metropolis Daily and Rising Star Business Daily have formed a tripartite confrontation, and Zhengzhou and Xi 'an have similar situations. The Nanjing newspaper war has attracted people's attention, and even the local government needs to come forward to calm down the newspaper price reduction. Although the industry unified price was set, it was still broken. The appearance of metropolis daily has disrupted the original pattern of newspaper industry. Soft news is no longer the patent of evening newspaper, and the difference between evening newspaper and daily newspaper is getting smaller and smaller. Newspapers are further urbanized, and the vast rural areas have become the world of radio and television.
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