Traditional Culture Encyclopedia - Traditional culture - As a salesperson, combined with the application of Maslow's hierarchy of needs theory in automobile sales, how will you and

As a salesperson, combined with the application of Maslow's hierarchy of needs theory in automobile sales, how will you and

The premise is that it is best to know or preliminarily judge which level the customer belongs to. According to Maslow's demand, if users only have basic driving needs, then the most basic models have the highest cost performance. If the user's demand mainly lies in personal achievement satisfaction or higher-level demands, it is necessary to recommend a more personalized car or a higher-end car. I hope it helps you.