Agents are using which sales model?

It depends on whether the agent is domestic or foreign,

It also depends on whether it is a well-known brand or general products

Currently, the market uses more sales models are direct sales, distribution, distribution, network sales, catalog sales.

1, wholesale mode features: through the country's major large wholesale market wholesalers selling goods. Advantage: the use of wholesale markets across the country sales outlets, the characteristics of a wide range of radiation, the product in the market quickly spread, and quickly realize the return of funds. Shortcomings: do not take advantage of the brand creation, maintenance and image enhancement, the company's long-term development is not conducive. Representative: excellent weaving 2, agent mode features: the country is divided into a number of regions, each region to set up an agent, the enterprise authorized agents are solely responsible for product sales in the region, the agent development and management of subordinate terminal business. Advantage: save brand sales channel development costs and management costs, play the agent's enthusiasm and initiative. Shortcomings: in brand promotion and goods management is not easy to control. On behalf of: seven wolf 3, franchise mode features: franchise as the core, the company headquarters directly develop terminal franchisee, or by the licensed regional development terminal franchisee, in accordance with the unified model for sales. Advantage: brand management standardization, system updates in a timely manner. Weaknesses: the synergy between the two sides of the franchise requirements are high, the freedom of the franchisee is greatly restricted. Representative: Hailan Home, Metersbonwe, Saint Angelo 4, direct mode features: brand clothing companies choose their own suitable stores to operate and manage stores. Advantage: better reflect the brand image, easy to realize vertical management and refined marketing, strong market plan execution, and able to grasp the market information most accurately. Weaknesses: Higher initial investment cost and higher requirements for terminal management ability. Representative: Yagor

5, group purchasing mode features: the company group purchasing marketing part of the direct contact with large enterprises, signed the company uniforms, professional clothing customization contract. Advantage: stable and quick return of funds, inventory turnover time is short. Shortcomings: higher requirements for the company's group purchasing marketing team. Representative: Kainuo Technology

6, B2C network sales model features: the use of brand and the Internet to carry out online sales. Advantage: reduce sales links, saving the actual cost of sales, timely information collection, logistics management is fast. Shortcomings: can not overcome the advantages of shopping in physical stores, the relevant legal system is not sound, there are security risks in online transactions. Representative: VANCL

7, C2C model features: the use of Taobao and other C2C platforms to sell clothing for small buyers, relatively decentralized, the products are generally low-end or foreign trade inventory pressure single product. Advantage: low price, easy to attract low-end consumers. Weaknesses: small scale, not easy to form a clear product advantage. Representative: Taobao clothing buyers direct sales Literally understood as direct sales, is between manufacturers and consumers through some kind of meeting or some kind of promotional activities, directly and consumers to establish a relationship, such as direct sales network, conference marketing, telemarketing, etc.. Diamond ring sales model process

Speaking so much tired, down you have to choose according to you which the nature of the business, choose one or several!