The number and distribution characteristics of customers in traditional manufacturing enterprises

The number of customers gradually decreased and stabilized, and they were distributed among the middle and high age groups.

Traditional manufacturing enterprises have a long production history, large scale, and occupy certain resources in society. Therefore, they have a relatively high status among established customers, have strong customer stickiness, and have stable customer resources. However, due to the rise of new manufacturing companies, customer resources have also been partially squeezed, and the number of customers of traditional companies has decreased. In terms of customer distribution, traditional enterprises are mostly in heavy industry, so customers are mostly distributed in the northern regions where heavy industry is developed, and the population is also among older people with a certain industrial foundation in China.

Traditional enterprises are relative to some network enterprises that emerged in the information age. They refer to enterprises that mainly produce tangible products since the emergence of the information industry, such as petroleum, metallurgy, machinery, coal, Electrical appliances, electrical equipment, food and beverages, tobacco, textiles and clothing, leather and down, wood, paper and printing, etc. It can also refer to those companies whose management concepts, business methods, production methods, and product structures are significantly different from those of modern enterprises, and are operated in their specific ways; companies with obvious ancient Chinese cultural heritage; companies with obvious regional characteristics.