Traditional Culture Encyclopedia - Traditional stories - What is the difference between the US group e-commerce and the US group preference?
What is the difference between the US group e-commerce and the US group preference?
1. Commodity category: Meituan e-commerce mainly sells household appliances, daily necessities, clothing and other categories, and its suppliers include large e-commerce companies such as JD.COM, Suning and Zhuo Yue; Meituan is more inclined to focus on high-end and high-quality fresh ingredients and food distribution, and its suppliers include Qingdao vegetable base in Shandong, Huizhou milk manufacturer and Xi 'an flower market.
2. Distribution mode: Meituan chooses the mode of central warehouse, grid warehouse and terminal self-lifting, which requires a lot of costs in the supply chain; Meituan e-commerce chose the third-party express delivery mode, eliminating the logistics layout and docking service and realizing door-to-door delivery.
3. Profit rate: Compared with the product characteristics of high loss rate and low gross profit rate of fresh products, the customer unit price of traditional physical e-commerce can be higher and the corresponding profit rate will be higher.
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