What are the advantages of tourism e-commerce compared with traditional travel agencies?

Tourism e-commerce has increased the choice of passengers, making a greater breakthrough than traditional e-commerce and facilitating passengers' travel.

Tourism e-commerce is more about resource integration, integrating group, ground connection, products and packaging into their own hands, which is conducive to product breakthrough and product value transmission. To put it bluntly, sales rely more on data operation and platform operation; Traditional travel agencies actually don't pay much attention to customer experience when building products. Shopping groups, tour guides, etc. Lack of systematic thinking framework on repurchase rate, word of mouth and product value.

Using advanced computer network and communication technology and the basic environment of e-commerce, we can integrate the internal and external resources of tourism enterprises, expand the dissemination and promotion of tourism information, realize the online publishing and sales of tourism products, and provide a network operation mode for tourists and tourism enterprises to enjoy knowledge and a platform to enhance communication and interaction.

With the development of e-commerce, more and more traditional e-commerce websites have opened up tourism functions. For example, Taobao has special merchants of travel peers, and travel e-commerce websites are gradually diversified. They are no longer just ordering tickets and travel routes, and travel websites are gradually taking a one-stop service route.